(Credit: Jim Fisher/PCMag)
Nikon is one of the most popular camera manufacturers in the world, delivering top-tier options for DSLR and mirrorless cameras, and a large selection of lenses to go with them. If you’ve been on the fence about picking up your first Nikon, now is the time. Starting June 23, Nikon products are getting more expensive due to tariffs.
“At Nikon, we remain committed to providing the highest quality imaging products and value to our customers. Due to the recent tariffs, a necessary price adjustment for products will take effect on June 23, 2025,” the company says in a statement. “We will be carefully monitoring any tariff developments and may adjust pricing as necessary to reflect the evolving market conditions.”
Nikon didn’t specify which products will be impacted first or how much the prices will increase. The company says it is “taking every possible step to minimize the impact on our community.”
The announcement comes a week after Nikon mentioned in its earnings call that uncertainty around tariffs could reduce its operating profits by 10 billion yen (approximately $69.5 million). On April 9, President Trump paused the implementation of reciprocal tariffs for 90 days, though a baseline 10% tariff is still in place for all goods coming into the US.
Nikon’s competitor Canon is also considering a price hike to offset the impact of tariffs. “We will raise prices and are in the process of estimating the timing and amount of the increase,” Canon said during its earnings call last month.
According to estimates by the Consumer Technology Association (CTA), consumer spending could increase by $125 billion each year if Trump lifts the temporary ban on tariffs. If not, smartphone prices could go up by 30.8%, laptops by 34%, and TVs by 10.7%.