PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

Nintendo's Newest Hardware Product Is a $99 Alarm Clock

A motion sensor on the Nintendo Sound Clock: Alarmo detects your movements and will increase the volume if you don't get up. For now, it's limited to Nintendo Switch Online subscribers.

 & Michael Kan Principal Reporter

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS
(Credit: Nintendo)

Nintendo has a new hardware product, but it's not the Switch 2. Instead, the company is jumping into the smart devices market with a Nintendo-branded alarm clock. 

The $99.99 Nintendo Sound Clock: Alarmo promises to wake you up by playing tunes and sound effects from your favorite Nintendo franchises, including Super Mario Bros.  

The internet-connected clock sports a 2.8-inch digital screen that displays the time and various animations from Nintendo games throughout the day and once the alarm goes off. 

(Credit: Nintendo)

However, the device stands out from other clocks by featuring a motion sensor, which can detect your movements as you wake up. If the clock senses you’re still in bed, it’ll blast more music and sound effects. Once it detects you’re getting out of bed, the Sound Clock: Alarmo will play some celebratory music and bring the alarm to a close. 

Importantly, Nintendo says Alarmo is smart enough to shut off the alarm automatically without the owner ever needing to touch it. If you refuse to get up, the “alarm will get more intense,” the company adds in a video.

The Sound Clock: Alarmo can play alarms inspired by five different Nintendo games, including Super Mario Odyssey, The Legend of Zelda: Breath of the Wild, Pikmin 4, Splatoon 3, and Ring Fit Adventure. 

Each game will also feature “seven alarm varieties,” for a total of 35. In addition, Nintendo plans on delivering free updates to the device, and promises more content from games like Mario Kart 8 Deluxe and Animal Crossing: New Horizons. To move through the different alarm varieties, users only need to reach for the clock’s top button and rotate it. 

(Credit: Nintendo)

Thanks to the motion sensor, the Sound Clock: Alarmo can also track your sleep patterns and keep a daily record, which can be displayed on its screen. The device’s alarm experience can also be configured between a “steady mode,” where the alarm grows more intense over time, or a “gentle mode,” which should keep the alarm ringing consistently. 

On the downside, the alarm clock requires prospective buyers in the US and Canada to subscribe to Nintendo Switch Online, which starts at $3.99 per month. Only customers visiting the Nintendo New York store can buy the product without its online subscription service. The product is then slated to become available early 2025 to all customers, although Nintendo Switch Online members can order it today during the early access period.

Nintendo adds: "If there is more than one sleeper in the bed, we recommend using Button Mode for the best experience,” which turns the device into a more traditional alarm clock. However, the motion-sensing features will only work when Alarmo is not in Button Mode.

(Credit: Nintendo)

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

Read full bio