Pros & Cons
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- Clear and intuitive interface
- Powerful AI features
- Customizable reports
- Supports hundreds of integrations
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- Expensive add-ons
Freshdesk Omni Specs
| Chatbot Support | |
| Custom Reporting | |
| Knowledge Base | |
| Live Chat | |
| Self-Service Portal | |
| Smartphone Apps | |
| Support Widget | |
| Tickets From Social Media |
The Freshdesk Omni help desk software combines the company's Freshdesk (traditional ticket management), Freshcaller (call center), and Freshchat (messaging) services into a unified customer support experience. New AI capabilities streamline agent workflows, helping ensure that you don't lose track of any customer interactions, while an inviting user experience minimizes complexity. Freshdesk Omni requires a substantial investment if you intend to utilize all its features, but its advanced tools and sleek design make it an Editors' Choice winner among customer service help desk solutions.
How Does Freshdesk Omni Differ From Internal IT Help Desk Software?
Freshdesk Omni aims to help your customer service agents address issues that customers communicate via email, phone calls, texts, and social media messages. It also enables you to build a knowledge base of solutions that your company's internal employees can utilize.
Conversely, IT help desk apps, such as Freshservice, ManageEngine ServiceDesk Plus, and Vivantio Pro, are primarily designed for managing internal issues reported by employees within your company. Overlap is possible across these two types of apps in areas such as inventory and task management.
(Credit: Freshworks/PCMag)Pricing: Expensive But Useful AI and Calling Add-Ons
Freshdesk Omni offers three pricing plans, for which 14-day trials are available. The Growth plan ($29 per person per month, billed annually) provides access to the platform's core ticketing capabilities, including threaded messages and tasks. Agents can view a customer's entire conversation chain (across email, messaging apps, SMS, and web) and respond to incoming emails from a shared inbox. This tier also lets you assign roles, create a knowledge base (or customer portal) for self-service, and generate standard reports. To add Freshworks' Freshcaller phone service, you pay an additional $15 per person per month. The Freddy AI Agent, which can autonomously respond to customer queries based on knowledge base articles, costs an extra $100 per 1,000 sessions. According to a Freshdesk representative, the Growth plan supports limited integrations with only a few apps, including Google Calendar and Slack.
The Pro plan I tested ($69 per person per month, billed annually) unlocks advanced ticketing capabilities (custom fields, load-balanced and round-robin agent assignment, and templates), agent availability and customizable dashboards, and customer portal enhancements (article versioning, community forums, design customization, and multilingual translations). The Freshcaller integration increases in price to $39 per person per month. At this level, you can pay for the Freddy AI Copilot add-on, which helps agents improve the tone of their responses, summarize issues, and more. The Pro plan supports hundreds of integrations.
Finally, the Enterprise plan ($109 per person per month, billed annually) adds corporate-friendly features, such as approval workflows, audit logs, and skill-based ticket assignments. The price for the Freshcaller add-on increases to $69 per person per month.
For comparison, the omnichannel HappyFox Help Desk solution starts at $29 per agent per month. It offers similar ticketing functionality, and its comparable AI features also incur an additional cost. Both cost more than Zoho Desk, which charges $14 per person per month for its equivalent Standard plan.
Note that the more traditional Freshdesk (non-Omni) ticketing solution remains available. It starts at $14.99 per person per month (billed annually) and offers many of the same features, although it accepts incoming tickets from fewer points of contact.
Interface and Ease of Use: Accessible and Colorful
You can use Freshdesk Omni in a web browser or download dedicated apps for Android and iOS. The experience is consistent across both web and mobile platforms.
(Credit: Freshworks/PCMag)Configuring Freshdesk Omni is simple and mostly involves setting up a custom domain for your company. Afterward, you see a list of all your customer support tickets, which you can filter by assigned agent, recency, status, and more. In that way, Freshdesk Omni works almost like an email client. Its interface is colorful and vibrant. A red “overdue” tag helps you quickly identify unresolved tickets, while pictures of customers on each ticket help agents keep track of the real person on the other end. Along the left of the screen are easily accessible tabs (in order) for your contacts, solutions, a community forum (between you and colleagues), analytics, and admin functions.
Adding an agent is painless—just click the Add New button in the Agents area of the Admin portal. You can select permission-based roles for the new agent, pertinent details, and even specify whether that agent works full-time or part-time. You adjust permissions based on role, not the user. So, in testing, I added a Support Manager role that had access to Freddy AI and a Collaborator role that didn't.
It's also intuitive to update the knowledge base with information. All I had to do was click the New Article button and provide the solution. You can use a template that guides you through the process, and Freddy AI can even help you craft text. I added info about which browsers an app supports, and the AI suggested ways to make it sound more professional.
Freshdesk offers exceptional support options, allowing all subscribers to access 24/7 assistance via chat, email, and phone. During a support chat with a Freshdesk representative about browser support, the agent provided valuable advice. Freshservice also maintains an extensive knowledge base for its customers.
Ticket Management: AI Tools Ease the Process
Creating a new ticket is a breeze. I built one by clicking the New Ticket button and then selecting the customer from the pop-up. You can select the priority level, source (say, email or phone), and status of the support inquiry. When you select the support type for a ticket, Freshdesk gives it a priority level and routes it to the correct group. Freshdesk Omni supports several social media channels for ticket intake, including Apple Messages for Business, Facebook Messenger, Line, TikTok Shop, and WhatsApp.
The service's ticketing interface is intuitive enough for agents to dive in and start resolving issues without much training. Adding updates or marking issues as resolved is simple. Buttons along the top of the ticketing screen allow you to escalate, downgrade, and transfer tickets.
To help you resolve tickets, Freshdesk Omni enables you to quickly search for solutions in your knowledge base. AI tools help streamline this process. For example, the Freddy AI Copilot gives you quick summaries of tickets, helps you adopt a specific tone (such as professional or casual) for responses to customers, and generates canned (but smart) replies to customers. You have full control over it, however, and the AI Copilot doesn't take over for your support staff. The Freddy AI Agent, however, can respond directly to customer queries.
(Credit: Freshworks/PCMag)If you don't resolve a ticket assigned to you, the app will send you notifications based on how long it has been since the last status change or other relevant variable. Unresolved tickets also show up in reports.
Freshdesk Omni makes contacts easy to find via the left-hand menu. You can add as much information as you want, including a photo of a customer. You can't easily upload attachments for a contact, but it's possible to create a new ticket for them directly from the contact list. The timeline of all interactions appears on the right-hand side of a contact profile.
Reporting and Exporting Data: Superb Presentations
Reports look great. They are heavily customizable and make ample use of color. There are standard reports for agent performance, customer satisfaction reports, and more. They are all helpful and easy to understand.
If you subscribe at the Pro or Enterprise level, you can build reports from scratch by quickly dragging and dropping data and graphs onto a page and resizing them. Custom reports are incredibly useful for tracking data, such as response times to tickets and the frequency of agent use of AI tools. I created several custom reports in testing without issue.
(Credit: Freshworks/PCMag)You can export any report as a PDF file, but Freshdesk takes it a step further by allowing you to present a slideshow of analytics that runs directly within the Freshdesk interface. It works surprisingly well because the data appears in a full-screen view, looks colorful, and is easy to grasp.sp.
Integrations: Plentiful Options for Pro Subscribers
Pro account users and above can connect Freshdesk Omni with around 800 third-party apps across various categories, including e-commerce, CRM, logistics, productivity, and shipping. Most are free, but some require extra fees. If you can't find the app you need, Freshdesk has an open AI for custom solutions. Of course, you can easily pair Freshdesk Omni with Freshworks' other products, including Freshsales CRM.
For comparison, HappyFox Help Desk offers only about 70 integrations across many of the same categories. Zoho Desk integrates closely with other Zoho products and supports hundreds of third-party applications. Both HappyFox Help Desk and Zoho Desk should cover most of your business needs, but Freshdesk Omni has an advantage here in terms of the sheer number of available integrations.
Administration and Security: User-Friendly Resources
Freshdesk Omni is not difficult to configure and makes settings easy to find (and more importantly, searchable). You don't need any technical knowledge to add a new agent, assign AI functions, or configure roles. Admins can also add the Freshcaller add-on as a trial or purchase it as an extra. Some of the admin functions are quite useful, including one that allows you to configure automated agent routing and another related to setting up customer satisfaction surveys.
(Credit: Freshworks/PCMag)The services support multi-factor authentication. Freshworks' privacy and security policies are easily accessible and up to date.