PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

CES 2016 Preview: Phones and Tablets

 & Sascha Segan Former Lead Analyst, Mobile

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS

CES is an awkward time for the mobile industry. While mobile devices are the dominant computing platforms of the 2010s—outselling desktops and laptops 6:1, according to Statista—the mobile world's dominant trade show comes just a month after CES, at Mobile World Congress in Barcelona. Furthermore, Apple, a major player in mobile, never launches products at trade shows.

CES 2016 Bug ArtSo most of the major mobile vendors keep their powder dry in Las Vegas, planning bigger blowouts in Barcelona. That's certainly the case for Samsung, whose Galaxy S7 will probably debut in late February at that show. LG, HTC, and Motorola also all appear to be keeping their major phone news on the plane to Spain.

Apple's rumored iPhone 6c and Apple Watch 2, meanwhile, may appear in March at a separate event.

That leaves a bunch of lower-key phone makers, and Windows PC vendors with Windows tablets, holding the floor for mobile at CES. HP, Lenovo, and Dell may be updating their Windows tablet lineups at the show, although we don't have any more specific details about any of those.

Acer Jade PrimoReeling from the underwhelming launch of the Lumia 950, Microsoft won't be showing any new phones at CES. But we're likely to finally see a production version of the Acer Liquid Jade Primo, (at left) the first non-Microsoft Windows 10 Mobile phone to hit the market. The Primo was teased at IFA in September, but now we'll finally see how well it works with Microsoft's Continuum feature, which turns your phone into a desktop PC.

Sony will have a big press conference at the show, but it just deployed its small, medium, and large Z5 phone lineup, also at IFA. The company's tablet lineup is looking a bit old, though, so we wouldn't be altogether surprised to see a 4K, Android-powered Z5 Tablet appear at CES.

AT&T always has a developers' conference at CES, which results in a slew of API announcements and the occasional phone launch. This year, there's probably the lowest chance ever of a major AT&T phone launching at CES, as the conference will be dominated by talk of cars, home security, and the Internet of Things. It looks like BlackBerry will follow suit as well, with a press conference about Everything But Phones.

So How About Phones?
Huawei and ZTE are both big global brands, but they've had some trouble penetrating U.S. consumers' minds. They'll try again at CES. Huawei is teasing that it may bringing its midrange Honor brand to the U.S. at the show, or perhaps the Mate S, with its pressure-sensitive screen. ZTE may bring a new U.S. exclusive version of its unlocked Axon smartphone, or a new generation of its smart projectors.

We're also likely to see some new phones from Alcatel Onetouch. If Alcatel finally explains what it's doing with the Palm brand, which it unexpectedly bought last year and then did nothing with, that would be a coup. But there's a better chance we'll just see a final version of the gigantic Xess kitchen tablet we saw at IFA.

Qualcomm has been dribbling out information on the Snapdragon 820 processor for months now, with a demo event in New York and some scattered benchmark features. We're sure to hear more about the 820 at CES, with hopefully some actual devices—possibly from LG or Sony—in tow.

Mediatek has risen out of the pack of Qualcomm's competitors to offer a serious low-cost threat, and it'll be doubling down at CES, probably with more details on its high-end Helio X20 chipset. Mediatek's major partner, Blu, which makes unlocked phones for the U.S. market, has a press event on Thursday and will probably be deploying a bunch of new phones.

Other, lower-key brands that may be bringing new phones to CES include CAT, which focuses on durable phones, and Freetel, a lower-cost, design-focused Japanese company. (The Freetel Musashi is an interesting Android-powered flip phone, and I'd love to review that.) Hot Chinese brands Xiaomi and Meizu are still largely staying away, because dealing with the U.S. market gives them a headache.

About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

Read full bio