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iPhone 14 Apple Event Set for Sept. 7

The tagline for this year's event is 'Far out,' so place your bets on what that means.

 & Chloe Albanesius Executive Editor, News

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Apple today confirmed that it will hold its fall iPhone event on Sept. 7.

The gathering, which will likely include the launch of the iPhone 14 and next-gen Apple Watch, is scheduled for 10 a.m. PT / 1 p.m. ET on Wednesday, Sept. 7. It will be live-streamed via Apple.com and on the Apple TV app, but the company will also host a select few at its Apple Park headquarters in Cupertino.

The tagline for this year's event is "Far out," so place your bets on what that means. Camera zoom? The long-rumored satellite connectivity? We'll have to wait until next month to find out.

The event is being held a bit earlier than usual; last year's iPhone 13 event was held on Sept. 14. The year before, the pandemic pushed the iPhone 12 reveal into October. But as Bloomberg's Mark Gurman notes, announcing the phone on Sept. 7 and releasing it on Sept. 16 gives Apple "an additional week of iPhone 14 sales in its fiscal fourth quarter."

Q4 2021 sales were up 21% over 2020, which may be hard to beat this year, Gurman says, so "another week of iPhone 14 sales should help the company easily beat last year’s $83 billion mark."

As for what the new iPhones will include, we have a full rumor roundup here. On the Apple Watch 8 front, reports tip more color options for Apple Watch 8, an all-new design, and more.

We'll probably also get a date for the launch of iOS 16, though iPadOS 16 has reportedly been delayed to fix some glitches.

About Our Expert

Chloe Albanesius

Chloe Albanesius

Executive Editor, News

My Experience

I started out covering tech policy in DC for The National Journal, where my beat included state-level tech news and all the congressional hearings and FCC meetings I could handle. I later covered Wall Street trading tech before switching gears to consumer tech. I now lead PCMag's news coverage.

My Areas of Expertise

Getting my start in DC means I still have a soft spot for tech policy; Congressional hearings can sometimes be as entertaining as a Bravo reality show, for better or worse. But PCMag is all about the technology we use every day, as well as keeping an eye out for the trends that will shape the industry in the years ahead (or flop on arrival). I've covered the rise of social media, the iOS vs. Android wars, the cord-cutting revolution that's now left us with hefty streaming bills, and the effort to stuff artificial intelligence into every product you could imagine. This job has taken me to CES in Vegas (one too many times), IFA in Berlin, and MWC in Barcelona. I also drove a Tesla 1,000 miles out west as part of our Best Mobile Networks project. Of late, my focus is on our hard-working team of reporters at PCMag, guiding and editing their robust coverage.

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