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PSA: Don't Camp Out at Best Buy for Nvidia's GeForce RTX 5090

The retailer says it won't have the RTX 5090 or 5080 GPUs in stores on launch day. Instead, you'll have to try your luck at buying one online.

 & Michael Kan Principal Reporter

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UPDATE 1/30: As expected, online retailers sold out of RTX 5090 and 5080 GPUs almost immediately. Would-be buyers are now flooding eBay with fake listings to thwart resellers looking to make a quick buck.

Original Story:
Best Buy has confirmed it won’t sell Nvidia’s GeForce RTX 5090 and 5080 graphics cards in stores on launch day. Instead, the company tells PCMag it’ll only sell them online on Jan. 30.

That means interested buyers should be ready to load up BestBuy.com early Thursday morning. Retailers typically kick off new GPU sales at 6 a.m. PST/ 9 a.m. EST.

(Credit: Best Buy)

Here are the current Best Buy product pages for the RTX GPUs, with more options here.

Best Buy typically distributes GPUs on a first-come, first-served basis using a digital queue. So, click on those product page links as fast as possible once stock becomes available.   

Unfortunately, the RTX 5000 supplies are expected to run out fast, with Nvidia itself warning that “stock-outs may happen.” In addition, resellers are also preparing to crash the sales by buying up available stock. The operator of one bot that specializes in purchasing online inventory even tweeted on Tuesday, “THE GPU GOLD RUSH IS BACK!” in an effort to encourage more scalpers to join in on the sales.  

To bypass the online rush, some consumers have already resorted to camping outside Micro Center locations, which will be carrying the RTX 5000 GPUs in store, rather than conducting the sales online. Some stores have attracted dozens of people.

"Got in line about 8 AM roughly, approximately 120 (unofficial list) people in front of me," wrote one user at the Tustin, California, Micro Center store.

In an FAQ, Micro Center says: “To ensure a smooth and fair process, Micro Center will use a voucher system on launch day. Vouchers will be distributed to customers in line on a first-come, first-served basis shortly before the store opens.”

Unfortunately, Micro Center won't have the Founders Edition models of the RTX 5090 or 5080, which appear to be exclusive to Best Buy.

It's unclear when Best Buy might have in-store sales for the RTX 5000 series, but a live support agent tells PCMag that the retailer will eventually offer in-store sales at some point.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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