PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

Weak Gaming GPU Sales Don't Matter for Nvidia as It Faces AI Gold Rush

Nvidia's stock skyrockets after the company reports it expect revenue next quarter to hit $11 billion on demand for chips that can power generative AI.

 & Michael Kan Principal Reporter

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS

Nvidia's GeForce RTX 4000 series is struggling to reignite demand for PC graphics cards, but the company stands to reap major rewards with the rise of generative AI. 

Nvidia on Thursday reported that sales for its gaming GPUs are down 38% year over year to $2.2 billion for the fiscal Q1 quarter. But the real news is that Nvidia stunned Wall Street investors with a forecast that shows it expects to rake in $11 billion in revenue in the next quarter, up about 80% from the year before. That’s because companies everywhere are scrambling to buy Nvidia chips to train their AI programs, such as ChatGPT.  

“We expect this sequential growth to largely be driven by data center, reflecting a steep increase in demand related to generative AI and large language models,” Nvidia CFO Colette Kress said in an earnings call. “This demand has extended our data center visibility out a few quarters, and we have procured substantially higher supply for the second half of the year.”

Nvidia stock price

The guidance sent Nvidia’s stock soaring, from about $300 to $380 once the stock market opened today, for what might be the largest one-day market-cap gain in history. The company is now approaching a $1 trillion valuation, underscoring the value of Nvidia’s enterprise GPUs, which can accelerate AI-based workloads. 

The same can’t be said for the consumer-focused RTX 4000 series. On Wednesday, Nvidia launched the newest entry in the portfolio, the GeForce RTX 4060 Ti. But demand has been so weak that the Founders Edition model is still in stock on Best Buy when previous Founders Edition units sold out almost instantly. 

On the gaming GPU sales, Nvidia’s CFO said: “The year-on-year decrease reflects weaker demand due to the macroeconomic slowdown and lower shipments to normalize channel inventory levels.” Still, Nvidia’s gaming revenue was up 22% from the previous quarter, which the company attributes to a ramp up in RTX 4000 production for both laptops and desktops when the sales initially began in October, but in limited quantities.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

Read full bio