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Nvidia's New Graphics Cards Will Use 12-Pin Connector

Despite the change from an 8-pin to a 12-pin power connector in Nvidia’s upcoming line of graphics cards, codenamed Ampere, they will work with existing PC desktop power supplies via a provided adapter.

 & Michael Kan Principal Reporter

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(Credit: Nvidia)

Nvidia’s upcoming line of graphics cards, codenamed Ampere, will indeed use a 12-pin power connector over the standard 8-pin, the company reveals in a new video

The new 12-pin connector is more compact, saving on space, and allows for more cooling inside the next-generation graphics cards. “We designed a new connector that’s smaller than the PCIe express connector, but actually ends up carrying more power,” Gabriele Gorla, Nvidia’s director of system engineering, says in the clip. 

The video confirms earlier leaks. As you can see, the new connector does appear to condense the size by almost half. But perhaps most importantly, it will work with existing PC desktop power supplies via a provided adapter. 

Old 8-pin connector. Old 8-pin connector. New 12-pin connector. New 12-pin connector. (Credit: Nvidia)

The added power also promises to boost the graphics performance of the new GPUs, which are expected to be announced during a Sept. 1 company event. Today's video is intended to hype up that event and goes over the company’s thought process regarding upgrades to its GeForce desktop graphic cards for gaming.

“When we come up with a new architecture we have lofty dreams for performance, but one of things we would like to do is to generate more performance by getting more power into the GPU,” Andrew Bell, Nvidia’s VP of product design, says in the clip. 

To do that without bulking up, Nvidia focused on increasing density inside the GPUs by adding more layers to the printed circuit board and reorganizing the layout. To offset the additional electricity and ensuing heat, the company changed the cooling system on the new cards. This involved using computer programs to simulate and then optimize the airflow into cards. 

The resulting card will apparently use one fan on the GPU to suck in air, and send it out to the back of the PC. Meanwhile, a second fan will take in air, and send it up directly where the CPU fan would be placed inside the desktop.

A picture of the air flow on the new cards. (Credit: Nvidia)

“In order to achieve this perfect airflow, we have to remove the constraints that we had before,” says David Haley, thermal architect at Nvidia. “We have to change the PCB (the printed circuit board), we have to move the fans, we need to change the software stack that’s controlling the fans.”

The company released the videos as actual pictures and some specs for the so-called Nvidia RTX 3080 and 3090 cards have leaked. We're hoping for a massive performance increase, though the initial batch of new cards may be obscenely expensive. Rumors suggest the RTX 3090 will end up costing $1,399.

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About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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