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Amazon Amps Up Fire HD 8 Tablet

Amazon boosts the RAM and storage on its sub-$100 tablet with a new model announced today.

 & Sascha Segan Former Lead Analyst, Mobile

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Amazon bumped up the specs on its low-cost tablet line today, increasing the storage and RAM, and adding USB-C to its $89.99 Fire HD 8 tablet, as well as offering a Fire HD 8 Plus with even more RAM.

All of these tablets run Amazon’s custom, Android-based OS with Amazon’s own app store. They don’t have Google Play or Google’s services. Realistically, that means they’re best for consuming Amazon’s content, basic web browsing, and running popular video streaming services. That’s what most people use them for. We keep giving them Editors' Choice awards because of their low price and easy user interfaces.

The new Fire HD 8 looks just like the previous model; it’s a plastic-clad tablet with an 8-inch, 1,280-by-800 LCD screen. The upgrades are inside: 2GB of RAM (up from 1.5GB), 32GB of storage plus a MicroSD card slot (up from 16GB) and a 2GHz processor (up from 1.3GHz).


The new Fire HD 8 Plus in a wireless charging dock. The new Fire HD 8 Plus in a wireless charging dock.

The Fire HD 8 Plus bumps the tablet up to 3GB of RAM and adds wireless charging, for $20 more. It also includes a 9W (as opposed to 5W) power adapter and six months of Amazon’s Kindle Unlimited book service. In its wireless charging dock, it can act a lot like an Amazon Echo Show

I’ve never been a convert to the value of wireless charging as an added-cost feature, but I can see the argument for the added RAM. Amazon’s tablets have suffered performance issues in the past because of a lack of RAM—the Fire 7 doesn’t run well, because it only has 1GB—and additional memory will keep them running smoothly.

The Fire HD 8 costs $89.99 and comes in white, black, dark blue, and plum. The HD 8 Plus comes in gray and costs $109.99. As always, if you want to get rid of ads on the lock screen, it’ll cost you $15. Both go on pre-order today and ship on June 3.


The Fire HD 8 Kids' Edition, in purple. The Fire HD 8 Kids' Edition, in purple.

As Amazon usually does, it has also created a kids’ bundle for the new Fire HD 8, with a tough case, a two-year guarantee and a year of the FreeTime Unlimited content service for $139.99.

Good Android tablets with Google Play tend to be a little more expensive. Although there are low-quality, no-name tablets that cost less, the current 8-inch Samsung Galaxy Tab A costs $149.99 at Best Buy, and the Lenovo Tab M8 FHD costs $139.99. The least expensive iPad, of course, is $329.

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About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

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