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Hands On: Tweeting via Amazon's Kindle 2.5 Software

 & Lance Ulanoff Former Editor in Chief

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This morning, my Amazon Kindle 2 surprised me with a software update. I turned on the device and the screen told me the Kindle software was updating and I should not turn it off or do anything until after it restarted. I wondered if this could be the fabled 2.5 upgrade that I'd been looking for, but could not seem to access.

The Kindle actually cycled through the update twice until it finally surrendered control back to me. I accessed the settings, and found that I now had version 2.5.4 of the software, which, as far as I can tell, is essentially the same as version 2.5. The highlights of this release include improved font clarity, PDF pan and zoom, password protection, popular highlights and Facebook and Twitter posts.

I never use the Kindle to read PDFs and I could scarcely notice a difference with font clarity (it looked fine to me before), but the new social networking features intrigued me. I immediately set about figuring out how they worked and why I would want them.

I love reading books and my New Yorker on the Amazon Kindle. But let's be clear: the e-reader is a long way from a computer or even a smartphone. As Amazon adds more features, the limitations of the device become increasingly clear.

Navigating beyond simple page turns often involves a combination of button presses and toggles. Even then you may have to hunt for things under the sometimes inscrutable interface. Finding the social sharing features, for example, wasn't immediate obvious. (They're under the settings.) Set-up requires you go through the Kindle's still experimental and very limited Web browser, with the Whispernet connection on.

Once there, I used the Kindle joystick to navigate to and select the Twitter account box. I signed into Twitter and connected the account to my Kindle account. Twitter verified my login and I was able to leave the hoary browser and return to my regular Kindle reading interface.

A bare minimum of guidance

Once again, there was nothing on my Kindle page to indicate anything has changed. I had to move my cursor around on the e-ink screen for a message to appear at the base of my text telling me what to do if I wanted to create a note. Kindle's skeletal instructions in the settings told me I could share notes and highlights. I had to move my cursor around on the e-ink page to see a message that told me I had entered the beginning of the social sharing process. It said I could simply start typing on the Kindle's keyboard – something I've almost never done – or click the joystick to start highlighting text.

I decided to highlight text. As soon as I did, another message appeared at the base of my text, telling me I needed to hold the "Alt" and "Return" keys to "tweet/share". The next screen offered me a typing window and a character count (like any good Twitter app should). I only had 100 characters of my 140 allotment left because, as the screen informed me, the Tweet would carry a link to my highlighted text. Though QWERTY, the Kindle's keyboard isn't built for extensive typing. It took me far longer than it should have to compose a simple tweet. Still, I got through it and I assume I may get better at Kindle typing over time.

Once I finished and selected "Share" there was no indication that I had successfully tweeted out my message. On the e-ink screen, however, my highlighted text kept a thin underline and had a small, numbered footnote. When I highlighted it, my tweet appeared at the base of the page.

On my PC I found my tweet in Twitter, complete with a link to the excerpted text on a special Amazon.com Kindle Beta page. This was pretty impressive, and I soon realized that I could share passages of any length from any book or magazine I was reading. The Amazon page automatically features the book name and cover image, so there's no need to worry if you haven't shared the actual book title.

While I tweeted my passage to all my followers, I would also love to see the ability to tweet to, say, an individual over a Twitter direct message or to send the passage via email. While there's also a Facebook sharing option, there isn't any way yet to share text via e-mail.

The only other upgrade of note here is the "Collections" feature. I used this to create a new reading category, and then selected the books I wanted and grouped them inside of it. A nice feature, though I wonder why Amazon doesn't use its own existing taxonomy to categorize books on the Kindle.

About Our Expert

Lance Ulanoff

Lance Ulanoff

Former Editor in Chief

A 25-year industry veteran and award-winning journalist, Lance Ulanoff is the former Editor in Chief of PCMag.com. Lance Ulanoff has covered technology since PCs were the size of suitcases, "on line" meant "waiting" and CPU speeds were measured in single-digit megahertz. He's traveled the globe to report on a vast array of consumer and business technology. While a digital veteran, Lance spent his early years writing for newspapers and magazines. He's been online since 1996 and ran Web sites for three national publications: HomePC, Windows Magazine and PC Magazine. A graduate of Hofstra University, Lance has history with the PCMag brand that spans nearly two decades, having worked there in the early 90s and returning in 2000 to relaunch PCMag.com. In 2007 he was named Editor-in-Chief. During his tenure, Lance guided the brand to a 100% digital existence. In his capacity as Senior Vice President, Content, for Ziff Davis, Inc., Lance oversees content strategy for all of Ziff Davis' Web sites. His long-running column on PCMag.com has earned him a Bronze award from the ASBPE. Winmag.com, HomePC.com and PCMag.com have all been honored under Lance's guidance. Lance served host of PCMag's weekly podcast, PCMag Radio and makes frequent appearances on national, international, and local news programs including Fox News, the Today Show, Good Morning America, CNBC, CNN, Bloomberg TV, NY1, CNN HLN, BBC, New York's Eyewitness News, News Channel 4, and WCBS. He has also offered commentary on National Public Radio and been interviewed by newspapers and radio stations around the country. Lance has been an invited guest speaker at numerous technology conferences including Think Mobile, CEA Line Shows, Digital Life, RoboBusiness, RoboNexus, Business Foresight and Digital Media Wire's Games and Mobile Forum. Lance also posts to Twitter all day long. You can follow his tech industry activities and thoughts at http://twitter.com/LanceUlanoff

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