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Nintendo: We're 'Absolutely Not' Developing iOS Games

 & Leslie Horn Reporter

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Games is the biggest category of apps in Apple’s App Stores, but don’t expect to be able to download Nintendo games to your iPad, iPhone, or iPod anytime soon. The Loop is reporting that despite pressure from investors, Nintendo isn’t planning to develop games for iOS devices, according to comments from Nintendo president Satoru Iwata.

“This is absolutely not under consideration,” he told Japanese news site Nikkei after a 3DS press conference. “If we did this, Nintendo would cease to be Nintendo. Having a hardware development team in-house is a major strength. It’s the duty of management to make use of those strengths. It’s probably the correct decision in the sense that the moment we started to release games on smartphones we’d make profits. However, I believe my responsibility is not to short term profits, but to Nintendo’s mid and long term competitive strength.”

But as the tablet space continues to grow, will Nintendo have to reverse its stance to remain competitive?

“Collectively, iPad gamers are showing slightly decreased involvement with gaming on home consoles, mobile phones, and Nintendo handheld consoles,” Interpret analyst Jason Preston said in a statement. “These facts imply that iPad game developers and publishers can definitely reach a new audience on the iPad.”

Additionally, sales of the Nintendo 3DS have been lackluster. In August, the company was forced to drop the price of its newest handheld device from $249.99 to $169.99 in order to boost sales of the console just under six months after it launched.

On top of that, game sales are also down. GigaOm noted that in its July earnings report, Nintedo posted its first quarterly operating loss in its history.

However, Iwata isn’t worried. He told Nikkei that he thinks Nintendo has a proven business model, evidence of which will be delivered when the holiday shopping season rolls around. 

About Our Expert

Leslie Horn

Leslie Horn

Reporter

Leslie Horn joined the PCMag team as a news reporter in the fall of 2010. She covered a wide range of topics, from digital media to the latest Apple rumor. After graduating with a degree in Magazine Journalism from the University of Missouri, she wrote for Out & About, a travel guide in coastal Maine. One of her favorite reporting experiences was covering the 2008 Olympics from Beijing. She travels every chance she gets; a favorite trip was backpacking along the coast of Brazil. Though she was born and raised in Dallas, Texas, Leslie embraces life as a New Yorker.

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