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'Angry Birds Rio' Debuting Via Amazon App Store

 & Chloe Albanesius Executive Editor, News

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The Amazon App Store has yet to officially launch, but one of its first apps will be "Angry Birds Rio," game developer Rovio confirmed Monday.

The new version of the popular game, which ties into the Twentieth Century Fox movie "Rio," will debut exclusively on the Android App Store. Amazon did not say when its App Store will launch, but Rovio said Angry Birds Rio will be available on March 22.

The Amazon App Store will also feature ad-free versions of Angry Birds and Angry Birds Seasons, Rovio said. The games are currently available for free on the Android Market with ads; Rovio did not say how much the ad-free versions will cost, but they are $0.99 via the Apple App Store.

"The Android platform has seen phenomenal growth, and it's great that new avenues for app distribution are opening up," Mikael Hed, CEO of Rovio, said in a statement. "The openness of the Android platform works for the benefit of consumers and developers alike. It has been delightful to team up with Amazon to bring the Angry Birds franchise to this great new application marketplace."

Angry Birds Rio will launch with 60 levels, with more content to follow via app updates, Rovio said. It will also be released via the App Store for iOS users.

Amazon announced in January that it was building its own app store, opening a developer portal for those interested in creating apps for Android-based devices. Earlier this month, there were reports that the store would launch in late March, but Amazon has not yet made any announcements.

Amazon better make sure it can withstand the Angry Birds onslaught. When Rovio first launched the Android version of Angry Birds, it was distributed through independent app store GetJar. The overwhelming demand for the game, however, quickly took down the GetJar and Rovio Web sites, prompting Rovio to also offer Angry Birds via the Android Market.

Rovio announced plans for Angry Birds Rio in January. It will be released as a tie-in with the movie, which follows a macaw named Blu, who leaves his native Minnesota for Rio when he meets Jewel, the bird of his dreams. It will be in theaters starting April 15.

Rovio made headlines this weekend when "Mighty Eagle" Peter Vesterback was quoted at SXSW as saying that console games are dying. Rovio later tweeted that "the comment wasn't that console games [are] dying, [but] about the business model of shipping plastic discs. Digital wins."

Vesterback was "just saying [the] iPad3 and 4 will be out before next console generation," Rovio tweeted in another message.

Editor's Note: This story was updated on Tuesday at 10pm Eastern.

About Our Expert

Chloe Albanesius

Chloe Albanesius

Executive Editor, News

My Experience

I started out covering tech policy in DC for The National Journal, where my beat included state-level tech news and all the congressional hearings and FCC meetings I could handle. I later covered Wall Street trading tech before switching gears to consumer tech. I now lead PCMag's news coverage.

My Areas of Expertise

Getting my start in DC means I still have a soft spot for tech policy; Congressional hearings can sometimes be as entertaining as a Bravo reality show, for better or worse. But PCMag is all about the technology we use every day, as well as keeping an eye out for the trends that will shape the industry in the years ahead (or flop on arrival). I've covered the rise of social media, the iOS vs. Android wars, the cord-cutting revolution that's now left us with hefty streaming bills, and the effort to stuff artificial intelligence into every product you could imagine. This job has taken me to CES in Vegas (one too many times), IFA in Berlin, and MWC in Barcelona. I also drove a Tesla 1,000 miles out west as part of our Best Mobile Networks project. Of late, my focus is on our hard-working team of reporters at PCMag, guiding and editing their robust coverage.

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