PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

Apple Orders Company to Stop Selling Steve Jobs Action Figure

 & Chloe Albanesius Executive Editor, News

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS
Steve Jobs

Those of you hoping to purchase a Steve Jobs action figure this Black Friday weekend are out of luck. Apple this week sent a cease and desist letter to the company selling the dolls.

"Apple has informed us that this phenomenal SJ action figure, has not consented to the use of Apple's copyrights and trademarks, therefore they request us immediately to cease the marketing and sale of this figure," Chris Chang from M.I.C Gadget wrote in a blog post.

M.I.C. Gadget unveiled the action figure earlier this month, and started selling the device for $79 on its Web site. The very detailed figurine featured Jobs in his signature jeans, black turtleneck, and sneakers holding an iPhone 4. Buyers also received "speech bubbles," where they could write in signature Jobs-esque phrases.

People were apparently eager to have a tiny Steve Jobs in their homes; M.I.C. Gadget quickly sold out of the 300 action figures they had in stock, and said they were planning for a second round of production. But then, Apple came calling.

"So, all Apple fanboys, you are not going to get this phenomenal figure anymore. M.I.C gadget hereby apologizes to Steve Jobs, Apple.Inc, and their law firm for any inconvenience caused," Chang wrote. "For those of you who have successfully ordered this collection item, we will contact you."

M.I.C Gadget doesn't seem too concerned about the potential legal ramifications of the doll. Chang suggested that Apple allow the site to apply for a trademark license to produce the figure for Apple fans, or that Apple bundle it with the iPhone 4.

About Our Expert

Chloe Albanesius

Chloe Albanesius

Executive Editor, News

My Experience

I started out covering tech policy in DC for The National Journal, where my beat included state-level tech news and all the congressional hearings and FCC meetings I could handle. I later covered Wall Street trading tech before switching gears to consumer tech. I now lead PCMag's news coverage.

My Areas of Expertise

Getting my start in DC means I still have a soft spot for tech policy; Congressional hearings can sometimes be as entertaining as a Bravo reality show, for better or worse. But PCMag is all about the technology we use every day, as well as keeping an eye out for the trends that will shape the industry in the years ahead (or flop on arrival). I've covered the rise of social media, the iOS vs. Android wars, the cord-cutting revolution that's now left us with hefty streaming bills, and the effort to stuff artificial intelligence into every product you could imagine. This job has taken me to CES in Vegas (one too many times), IFA in Berlin, and MWC in Barcelona. I also drove a Tesla 1,000 miles out west as part of our Best Mobile Networks project. Of late, my focus is on our hard-working team of reporters at PCMag, guiding and editing their robust coverage.

Read full bio