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Harley-Davidson to Sell an Electric Bike Within 5 Years

A prototype cruised the US last summer, gathering rider feedback.

 & Tom Brant Managing Editor

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Harley-Davidson expects to start selling an electric motorcycle within five years, according to the Milwaukee Business Journal, which reported last week that the bike is actively under development.

Nextcar Bug artThe company first rolled out an electric concept bike in 2014. Called LiveWire, its design was as aggressively muscular as you'd expect from a Harley, and its electric motor was no less prominently displayed than the gas engines of its siblings.

LiveWire went on a road trip to more than 30 Harley dealerships around the US so that its engineers could get feedback from the 6,800 Harley fans who lined up to test drive it. Another tour followed in 2015, with stops in Malaysia, Europe, the US, and Canada.

Harley kept technical details of the bike quiet, other than hailing its design features, gigantic motor, and distinctive sound.

"Think fighter jet on an aircraft carrier," the company's Cheif Marketing Officer Mark-Hans Richer said at the time. "Project LiveWire's unique sound was designed to differentiate it from internal combustion and other electric motorcycles on the market."

The company emphasized that LiveWire was just a prototype, and said it had not made any decisions on whether or not to put it into production. Autoblog doesn't think many of those design cues will make it into the production version, mainly because LiveWire's longitudinally mounted engine takes up a lot of space that could otherwise be occupied by batteries.

As a result, the prototype's range was limited to 50 miles, according to Autoblog, about half as far as many electric cars can go and much less than would likely be needed to excite road trip-loving Harley enthusiasts.

A production electric bike would likely need to situate the batteries at the bottom, where the engine typically goes, and relegate the motor to the back of the bike, Autoblog explained.

About Our Expert

Tom Brant

Tom Brant

Managing Editor

I’m a managing editor at PCMag.com focused on PC hardware. Reading this during the day? Then you've caught me testing gear and editing reviews of Wi-Fi routers, printers, laptops, and tons of other personal tech. (Reading this at night? Then I’m probably dreaming about all those cool products.) I’ve covered the consumer tech world as an editor, reporter, and analyst since 2015.

I've covered most major consumer tech events, including CES, Computex, Google I/O, and IFA. I've also appeared on CBS News, in USA Today, and at many other outlets to offer analysis on breaking technology news.

Before I joined the tech-journalism ranks, I wrote on topics as diverse as Borneo's rainforests, Middle Eastern airlines, and Big Data's role in presidential elections. A graduate of Middlebury College, I also have a master's degree in journalism and French Studies from New York University.

The Technology I Use

While most people buy a phone or laptop and stick with it for years, I’m lucky enough to use devices based on Android, iOS, macOS, and Windows daily as part of my job. As a result, I cycle through lots of tech in addition to my IT-issue work laptop. (Yes, that's a ThinkPad.) Personally, I’ve also owned a lot of tech products both cutting-edge and cringeworthy, from the Nintendo GameCube and the original MacBook to the Palm m105 and the CueCat.

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