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Yet Another Streaming Service Gets a Price Hike

It's the first time Discovery+ has increased its monthly subscription price since 2021. But not every plan is seeing an increase.

 & Matthew Humphries Former Senior Editor

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Watching Discovery+ without ads just got $2 per month more expensive.

Until yesterday, the Discovery+ ad-free plan cost $6.99 per month, but anyone signing up now will pay $8.99 per month. Existing subscribers will see their subscription price rise on or after Nov. 2 depending on when their next payment is due.

The good news is, if you don't mind watching ads, the Discovery+ ad-supported plan isn't increasing in price. Subscribers will continue to pay $4.99 per month. By doing this, there's a larger price gap between the two plans, which suggests either the ad-supported plan is quite lucrative or offering content without an ad income is getting more expensive (or both).

Unfortunately, if you're in Canada, both plans are now more expnsive. The ad-free plan is increasing from $6.99 to $8.99 CAD, while the ad-supported plan is increasing from $4.99 to $5.99 CAD.

In the press release, Warner Media points out that, "This is the first time Discovery+ has increased the price of a monthly subscription in these markets since launching in January 2021. This will allow us to continue to provide can’t miss-stories in the food, home, relationships, true crime, paranormal genres - plus so much more."

The number of video streaming options have exploded over the past couple of years, but many such services are increasing their prices while also cracking down on password sharing. With so much choice, the decision comes down to picking the best streaming services for your budget.

About Our Expert

Matthew Humphries

Matthew Humphries

Former Senior Editor

My Experience

I started working at PCMag in November 2016, covering all areas of technology and video game news. Before that I spent nearly 15 years working at Geek.com as a writer and editor. I also spent the first six years after leaving university as a professional game designer working with Disney, Games Workshop, 20th Century Fox, and Vivendi.

I hold two degrees: a Bachelor's degree in Computer Science and a Master's degree in Games Development. My first book, Make Your Own Pixel Art, is available from all good book shops.

My Areas of Expertise

  • PC components and system building
  • Raspberry Pi
  • Software development
  • Storage technology
  • Video games and gaming hardware

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