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$199 Sonos One Supports Alexa, Google Assistant

Why buy the Sonos One instead of a cheaper smart speaker like an Amazon Echo or Google Home? Sonos CEO Patrick Spence said it comes down to sound quality.

 & Angela Moscaritolo Managing Editor, Consumer Electronics

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Sonos just unveiled a new voice-controlled smart speaker that will work with Amazon Alexa and Google Assistant.

The $199 Sonos One is slated to launch globally on Oct. 24 with support for Alexa. Support for Google Assistant will arrive next year, making Sonos One "the first and only smart speaker to support multiple major voice services," Sonos wrote in a news release.

The company also today announced a free software update, which will let current Sonos owners in the US, UK, and Germany control their systems with Alexa. You will, however, need an Alexa-enabled device like an Echo or Echo Dot to take advantage of this feature.

The Sonos One will play music, podcasts, and audiobooks from more than 80 streaming services. At launch, those in the US, UK, and Germany will be able to use Alexa to control Amazon Music, iHeartRadio, Pandora, SiriusXM, and TuneIn. Sonos said Alexa voice control for Spotify will follow "soon after launch."

With Alexa's help, you can pause and skip tracks, adjust the volume, and find out what's playing—all with your voice. Sonos One owners will also be able to use voice commands to control their entire Sonos home sound systems.

So, why buy the Sonos One instead of a cheaper smart speaker like an Amazon Echo or Google Home? Sonos CEO Patrick Spence said it comes down to sound quality. Sonos One features two Class-D digital amplifiers, one tweeter, and one mid-woofer plus a six-mic array to ensure Alexa or Google Assistant can hear you clearly.

"We live in a golden age of streaming entertainment," Spence said in a statement. "But so much of this great content is being pushed through smart speakers that aren't designed with sound quality in mind. With our open approach to collaboration, agnostic approach to voice services, the strength of our many innovative partners, and a sound platform designed for the whole home, we're helping people listen more and listen better."

Sonos also today announced it will begin supporting Apple's AirPlay2 next year. This will let you play sound from an iOS device on your Sonos speakers.

Sonos One is available for pre-order now in white and black matte finishes.

Meanwhile, Amazon last week refreshed its Echo lineup, revealing a smaller $99 version of its Echo speaker, a $149 Echo Plus with a built-in smart home hub, and the Echo Spot, which looks like a cross between the Echo Dot and Echo Show.

About Our Expert

Angela Moscaritolo

Angela Moscaritolo

Managing Editor, Consumer Electronics

My Experience

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

The Technology I Use

My little Florida beach bungalow is brimming with smart home tech. I have a smart speaker or display in every room, allowing me to control other connected devices by voice. The Nest Hub on my bedside table lets me set wake-up alarms, control my smart light bulbs, and set the temperature on my smart thermostat. I use the Amazon Echo Show 8 on my kitchen counter to browse recipes, reorder protein powder, check the weather, and watch the news while I do dishes. 

Because I suffer from allergies, air purifiers are essential. My favorite model is the Dyson Purifier Cool TP07, which doubles as a fan and continuously sends indoor pollution data to its companion mobile app. 

My pitbull Bradley sheds, so a good robot vacuum is a must. I currently use a premium Ecovacs Deebot that can both vacuum and mop, empty its own dustbin, and wash its own mop cloth. 

For fitness, I like to mix up my routine with cycling, indoor rowing, running, and strength training in addition to yoga. I take classes on the Tonal 2 smart strength training machine, I row indoors on an Aviron machine, and track my beach runs with an Apple Watch while listening to music on my Apple AirPods Pro. On the weekends, I love riding e-bikes like the rugged, beach-friendly Aventon Aventure for fun and fitness.

My job involves a lot of virtual meetings, so a quality webcam, microphone, and ring light are important. I use the Jabra PanaCast 20 webcam, the Elgato Wave: 3 microphone, and a Yesker tripod ring light. 

As for my preferred phone platform, I'm an iPhone person, but I've also extensively used Android for product testing.

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