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Twitter Starts Mass Layoffs Under Elon Musk

The layoffs could impact about half of the 7,500 employees at the social media company as Musk prepares to overhaul Twitter.

 & Michael Kan Principal Reporter

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It’s going to be a rough day at Twitter. The company has started laying off employees as Twitter’s new owner, Elon Musk, tries to cut costs at the social media platform. 

Starting Thursday night, numerous Twitter staffers began bidding farewell to the company through tweets posted online. 

“Looks like I’m unemployed y’all. Just got remotely logged out of my work laptop and removed from Slack,” wrote Simon Balmain, a former senior community manager at the company. 

So far, Twitter hasn’t publicly commented on the layoffs. But in an internal email, the company notified employees about the mass job cuts, which are slated to begin today, Friday, Nov. 4.   

“We recognize that this will impact a number of individuals who have made valuable contributions to Twitter, but this action is unfortunately necessary to ensure the company’s success moving forward,” the email reportedly says. The company is notifying which employees will be losing their jobs via email. 

Twitter could end up laying off half of its staff, which currently sits at around 7,500 employees, according to The New York Times, citing internal messages and unnamed investor.

Musk took on $13 billion in debt to buy Twitter, a company that’s historically struggled to post a profit. For example, last year the company reported a $493 million operating loss. Now Musk has to scramble to stop the bleeding and find ways to bring in new revenue or else he risks losing more on his acquisition. 

However, the layoffs are sparking concern Twitter is losing staff responsible for important projects. One employee, Joan Deitchman, expects Twitter to dissolve the company’s ML Ethics, Transparency, and Accountability team.

“Yep, the team is gone,” she tweeted. “The team that was researching and pushing for algorithmic transparency and algorithmic choice. The team that was studying algorithmic amplification. The team that was inventing and building ethical AI tooling and methodologies. All that is gone.”

Meanwhile, one group of ex-Twitter employees has filed a class-action lawsuit against the company for the layoffs. According to the lawsuit, the ex-employees claim Twitter is violating federal and state WARN acts, which require employers to give a 60-day notice to affected employees when a mass layoff begins.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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