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Twitter Tries to Stymie Elon Musk's Takeover Bid With 'Poison Pill' Plan

The company's 'Rights Plan' is designed to prevent one person from gaining control of Twitter through stock buys.

 & Michael Kan Principal Reporter

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Twitter is resisting Elon Musk's $41 billion bid to buy the company by adopting a “poison pill” plan to stop him from gaining shareholder control. 

On Friday, Twitter announced the company’s board had voted to unanimously adopt a “a limited duration shareholder rights plan,” which will last until April 2023. 

The plan takes effect when a person or group acquires 15% or more of Twitter’s stock, without approval from the company’s board. If this occurs, then Twitter will allow existing shareholders to buy additional shares at a discount. 

In the announcement, Twitter said: “The Rights Plan will reduce the likelihood that any entity, person or group gains control of Twitter through open market accumulation without paying all shareholders an appropriate control premium or without providing the Board sufficient time to make informed judgments and take actions that are in the best interests of shareholders.”

This makes clear the plan was designed to stymie the hostile takeover bid. However, it also leaves the door open for Twitter’s board to accept Musk’s offer if the price is right.

The company added: "The Rights Plan does not prevent the Board from engaging with parties or accepting an acquisition proposal if the Board believes that it is in the best interests of Twitter and its shareholders."

Musk is currently trying to buy the company for $54.20 per share, and says this amounts to a 38% premium over Twitter’s stock price from April 1. However, the poison pill plan would essentially create additional stock shares for Twitter, forcing Musk to potentially pay significantly more to own the company. He currently owns a 9% stake in Twitter.

It’s also important to note Twitter’s stock hit a high of $77 per share a year ago. As a result, some financial experts say Musk’s offer for the company is too low. 

So far, Musk hasn’t commented on the poison pill plan. But in a TED talk on Thursday, he said he’s trying to acquire Twitter to push it to focus on free speech and transparency. “I’m not saying I have all the answers here,” he said. “I do think that we want to be, just very reluctant to delete things. Just very cautious with permanent bans. You know, time-outs would be better than some permanent bans.” 

During the TED talk, Musk also said he had a “Plan B" in the event his takeover attempt failed.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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