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PC Magazine March Issue Now on Sale: Redefining Personal Computing

 & Dan Costa Editor in Chief

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When I first started at PC Magazine in 2006, Editor-In-Chief Jim Louderback put a car on the cover. It was timed to drop in conjunction with the New York Auto show and it looked unlike anything we'd ever done. It raised some eyebrows on staff and in the industry, but Jim wanted to send a message: The era of the connected car is coming. The definition of "personal computing" was changing, and PC Magazine needed to change with it. We haven't had a car on the cover since.

But if 2006 was too soon to put a car on the cover, now is the right time to do so. Automotive stories dominated the Consumer Electronics Show this year in Las Vegas. Before the show even started, Google announced the formation of the Open Automotive Alliance, a group of car and tech companies looking to standardize on Android as the in-car operating system. And Audi's keynote included two self-driving cars, including one with laser lights. Meanwhile, Ford is busy adding apps to its AppLink platform and is exploring what it can do with all of the data generated by smart vehicles.

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For this month's feature on the connected car we sent Consumer Electronics Managing Editor Jamie Lendino to the Detroit Auto Show. New features have always helped sell cars, but in Detroit Jamie found an industry that's focusing as much on app development and connected services as on conventional automotive selling points like fuel economy and performance. Automakers need to deliver more than four doors and four wheels; they need to deliver services for the lifetime of the vehicle. And it can't just be for the luxury market—it has to be for everyone. Jamie's piece shows the vendors that get it.

Of course, all this connectivity will change our relationship with our vehicles—and not all of the changes will be for the better. PC Magazine turned to veteran automotive journalist Doug Newcomb to see how prepared the industry for the privacy issues that connected cars will stir up. His conclusions may surprise you.

The car isn't the only high-tech renovation in this issue. Supermodel Coco Rocha discusses how she's giving her old stone farmhouse a makeover with the help of some Philips hue light bulbs, a Belkin WeMo sensor, and a little ifttt. And yes, that really is as cool as it sounds.

Indeed, this entire issue could be dedicated to redefining "personal computing." We have reviews of a reinvented watch (the Pebble Steel), a reimagined smoke detector (the Nest Protect), and a curved OLED HDTV (the LG 55EA9800). Of course, if you just want the best laptop to get work done, we can help you out there as well (the Lenovo ThinkPad X240).

Rest assured that as personal computing evolves, PC Magazine will evolve with it. If you like the issue, subscribe. We will redefine "personal computing" again next month.

About Our Expert

Dan Costa

Dan Costa

Editor in Chief

Dan Costa is the Editor-in-Chief of PCMag.com and the Senior Vice President of Content for Ziff-Davis. He oversees the editorial operations for PCMag.com, Geek.com, ExtremeTech.com as well as PCMag's network of blogs, including AppScout and SecurityWatch. Dan makes frequent appearances on local, national, and international news programs, including CNN, MSNBC, FOX, ABC, and NBC where he shares his perspective on a variety of technology trends.

Dan began working at PC Magazine in 2005 as a senior editor, covering consumer electronics, blogging on Gearlog.com, and serving as the host of the weekly Gearlog Radio podcast. Prior to arriving at PCMag, Dan was Editor of the CNET Fortune Technology Review, managing editor at Workstationplanet.com, and an associate editor and columnist at Computer Shopper. His articles have appeared in various publications and Web sites, such as Digital Life, CNET, Tech Living, LabRat, Blender, Budget Living, Publisher's Weekly, Mobile Computing, Parent & Child, Time Out New York, and FoxNews.com.

He has edited two books: The Home Office Computing Handbook (McGraw-Hill, 1994) and In the Shadow of the Towers (iUniverse, 2002).

Dan holds degrees in magazine Journalism (BS) and Political Science (BA) from Syracuse University. In his other life, he continues his attempts to learn Spanish and is working on a novel about his days slinging hash at the Roadhouse restaurant in Belchertown, MA. He currently resides in Jersey City, NJ but still thinks of himself as a New Yorker.

Follow Dan on Twitter at www.twitter.com/dancosta.

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