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Trump Warns Foreign Chip Makers: Your Tariffs Are 'Starting Very Soon'

Semiconductors are exempt under Trump's initial round of reciprocal tariffs, but not for long, the president tells reporters on Air Force One today.

 & Michael Kan Principal Reporter

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President Trump's reciprocal tariffs exempted semiconductors, but don't expect that to last.

The president today said he still plans on tariffing foreign-made chips. "The chips are starting very soon,” Trump told reporters on Air Force One.  

Semiconductors, lumber, and pharmaceuticals were among the categories exempted from the reciprocal import tariffs. But Trump is signaling that each one will be targeted over time. “We are looking at pharma right now, pharmaceuticals, as a separate [tariff] category,” he said. “That’s under review right now."

It's unclear how much these categories will be tariffed. Trump previously warned he could tariff semiconductors at 25% or higher.

In the meantime, PC builders and the tech industry are still reeling from the reciprocal tariff announcement. The president plans to impose hefty tariffs on Taiwan, Vietnam, India, Malaysia, and Cambodia — all key markets outside of China that also manufacture PC components, video game consoles, and phones. 

In addition, Trump is adding another 34% tariff on Chinese imports, bringing the total tariff amount to 54%. A baseline 10% tariff for all the affected countries will take effect on April 5, while the additional levies will activate on April 9. But notably, Canada and Mexico won't be targeted under the new tariffs.

Trump is instituting the policy to force companies to migrate their manufacturing to the US. Still, the reciprocal tariffs are expected to raise prices for all kinds of electronics, squeezing consumer wallets. One analyst estimates Apple could raise iPhone prices from $300 to $700, depending on the model, to offset the tariff costs. The price for the upcoming Switch 2 could also rise substantially since Nintendo manufactures most of its hardware in Vietnam and Cambodia, which will face a 46% and 49% tariff, respectively, under Trump’s plan.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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