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CES 2013: 4K, UHD, and the Future of High-Def

 & Will Greenwald Principal Writer, Consumer Electronics

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High definition is shaping up to be a thing of the past. Say hello to ultra high-definition television, or UHDTV. At 3,840 by 2,160 pixels, UHD screens have four times the resolution of 1080p HDTVs. You might have also heard these screens called 4K, and, while UHD is shaping up to be the most used term, both UHD and 4K are acceptable and interchangeable. At CES, every HDTV manufacturer showed that they're working on UHD/4K screens.

I looked at 4K HDTVs from everyone from Sony to Vizio, and, while we're months from getting them into the PCMag labs to test, I can say that the screens do indeed look sharp. While the 4K screens on display were mostly larger than all but the biggest 1080p HDTVs on the market, the difference between the two types was comparable to the difference between the iPad 2 and an iPad with Retina display. Sony's booth showed newspapers on a 4K and a 1080p screen, and the tiny text was not only legible but crisp on the 4K screen. While it's not the same technology, you can see a similar comparison in my look at the iPad 2 and new iPad.

Sony and LG stand at the forefront of UHD, with screens closest to the market. Both companies have been offering UHDTVs for several months, albeit with special orders at very high price tags. Sony's 84-inch 4K HDTV costs $25,000, and comes with a media server filled with ten UHD movies. This is important, because there isn't a standard UHD media yet; everything shown on the multiple UHDTVs at CES was either upscaled or streamed from a computer with special 4K content. LG's 84-inch UHDTV is a little cheaper at $20,000, but it's still a hefty price for early adopters.

The media issue is something several companies are trying to work out. Samsung had several UHDTVs on display at its booth, including one that demonstrated 4K content streamed over Netflix. This content is very bandwidth-intensive, but between Netflix working on the technology and Youtube offering limited 4K media, digital distribution of such massive video could be the main method of accessing it. My tour of Vizio's showroom showed similar possibilities. The representative demonstrated 4K footage played from a local media server, but he noted that compression techniques are being developed to help ease the pressure on Internet connections streaming ultra high-definition video.

Sharp showed off two different UHD technologies at its booth. Its ICC-Purios 4K screens stand as the first to receive THX 4K Certification, and its Moth Eye 4K screens use a special screen treatment to combine the best effects of glossy and matt screen finishes. They're separate screens, and according to the representative to showed me around the booth will be available by the summer. Sharp also demonstrated an 8K panel that boasts fifteen times the resolution of 1080p, but it had already showed off that screen at last CES. 8K is even more experimental than 4K.

Panasonic unveiled its first 4K and OLED screen at the CES keynote. This screen is notable for being not only 4K and OLED, but also for being made by "printing" the color elements directly on the panel. The screen on display was just a prototype, and, while it looked pretty it, won't be coming to stores in the next year.

For the "world's largest UHDTV" category, Hisense and TCL stole the show from bigger names. Both companies claimed they had the world's largest 4K HDTVs, and at 110 inches each, they were both right. TCL noted that its 4K HDTV will be featured in Iron Man 3.

UHD is coming, and you can get a UHDTV within the next few months if you're willing to drop five digits to do so. The technology is shaping up to be a remarkable upgrade, but it still needs to sort out content distribution before it can be ready for consumers. UHDTV's condition is very similar to that of HDTV in the early days, when there were few sources, little consistency, and high prices. UHDTVs might seem like an absurd luxury only for early adopters now, but expect to see a 4K screen in your home in three to five years.

About Our Expert

Will Greenwald

Will Greenwald

Principal Writer, Consumer Electronics

My Experience

I’m PCMag’s home theater and AR/VR expert, and your go-to source of information and recommendations for game consoles and accessories, smart displays, smart glasses, smart speakers, soundbars, TVs, and VR headsets. I’m an ISF-certified TV calibrator and THX-certified home theater technician, I've served as a CES Innovation Awards judge, and while Bandai hasn’t officially certified me, I’m also proficient at building Gundam plastic models up to MG-class. I also enjoy genre fiction writing, and my urban fantasy novel, Alex Norton, Paranormal Technical Support, is currently available on Amazon.

The Technology I Use

Where to start? I have a standard IT-issued Lenovo Thinkpad for writing and editing, supplemented with an iPad Air and an 8Bitdo Retro Keyboard when I want to write on the go. I also have a Lenovo Legion Go as a platform for running Portrait Displays’ Calman software and controlling the Klein K-10A colorimeter, Murideo SIX-G signal generator, and Leo Bodnar 4K Video Signal Lag Tester I use for testing TVs. 

For gaming, I use a Nintendo Switch 2, PlayStation 5, and Xbox Series X, and a GeForce 5080-equipped MSI gaming laptop. I like collecting retro games as well, and have an Analogue Pocket and a ton of classic consoles and portables. Photography is another interest, and I use a Sony A7 IV when I’m shooting products and events, and a Fujifilm X-Pro3 for my own attempts at visual creativity. And for reading and writing, I’ve become partial to the Kobo Sage for books and the ReMarkable 2 with Type Folio.

When it comes to phones and tablets, I’m pretty platform-agnostic. I use a Google Pixel 8 for my phone and an iPad Air for a tablet. Android, iOS, and iPadOS are all totally fine, but I need a Windows PC. MacOS just isn’t for me.

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