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After Years of Decline, PC Market Sees Rare Growth in 2019

The PC market posted a full year of growth in shipment numbers last year, which hasn't happened since 2011, according to research firms IDC and Gartner, which attribute the boost in part to the demise of Windows 7. Will it continue in 2020?

 & Michael Kan Principal Reporter

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2019 was relatively kind to the PC industry, and marked the first full year the PC market experienced growth since 2011, however modest, according to research firms Gartner and IDC.

IDC estimates annual PC shipments in 2019 increased 2.7 percent year over year, whereas Gartner pegs the figure at a mere 0.6 percent. Nevertheless, it's welcome sign for the industry when many customers have prioritized smartphone purchases over desktops and laptops.

"This past year was a wild one in the PC world, which resulted in impressive market growth that ultimately ended seven consecutive years of market contraction," IDC analyst Ryan Reith said in Monday's research note.

Indeed, the PC market has shrunk quite a bit over the years. In 2011, vendors shipped 352 million PCs. But by the end of 2018, the number had plummeted to 258 million units.

Growth in 2019 can be attributed in part to Windows 7 losing official support as of today (here's how to get Windows 10). As a result, many commercial businesses have been buying new Windows 10 laptops and desktops, which helped PC shipments in 2019 reach 266 million units, according to IDC.

"The continued business push specifically helped the top 3 players—Lenovo, HP, and Dell—to further consolidate their hold on the market with a combined share of just over 65 percent in 2019," the research firm said.

It's possible the PC market could continue to grow into 2020. Gartner points to how some businesses, particularly in Asia, are still migrating from Windows 7 to Windows 10. But that said, consumer demand for PCs remains weak.

"Looking ahead, Gartner predicts a continuous decline in the consumer PC market over the next five years," company analyst Mikako Kitgawa said in a research note. To spark sustained growth, the PC industry will need to come up with innovations to give consumers a reason to upgrade to a new device.

"We've already started to see this through the 'foldable laptops' introduced at CES this past week along with initiatives that make PCs as easy as smartphones by allowing users to always be connected and ensuring a worry-free battery life," Kitagawa added. "Such innovations that change user behavior and create new product segments are something to keep an eye on in 2020 and beyond."

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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