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Firefox 65 Cracks Down on Web Trackers With 'Strict Mode'

Firefox 65, released on Monday, features a redesigned "Content Blocking" setting, which you can easily access to stop third-party trackers from following you from site to site.

 & Michael Kan Principal Reporter

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The newest version of Mozilla's Firefox browser simplifies the way you can stop invasive web trackers from snooping on your internet activities.

Firefox 65, released today, includes a redesigned "Content Blocking" setting, which you can easily access to stop third-party trackers from following you from site to site.

"We saw the appetite for more privacy-focused features that protect our users' data and put them in control. So, we knew it was a no-brainer for us to meet this need," Mozilla Product Strategist Nick Nguyen wrote in a Tuesday blog post.

Firefox Ad Tracking Block

When you access the new Content Blocking setting, you'll notice a new mode called "Strict," which will clamp down on all web tracking and internet cookies that the browser can detect. Turning it on will prevent marketing companies from learning what you've been browsing so that they can send targeted ads.

You'll find the feature in Firefox's menu bar (located in the right corner), or in the browser's preferences section under "Privacy & Security." The only downside is that the Strict mode may cause some websites to break. To get the website working again, you can simply disable the anti-tracking feature by clicking on the small "i" icon in the address bar to access the content blocking settings.

Firefox 65 doesn't come with the Strict mode on by default. It'll instead arrive with the "Standard" mode on, which only blocks the tracking when you open a private browsing window, similar to Google Chrome's Incognito Window feature. But some time later this year, Standard mode will eventually block "cross-site" web tracking by default in both the private and normal browsing window.

"Before we roll this feature out by default, we plan to run a few more experiments and users can expect to hear more from us about it," Nguyen said in the blog post.

Older versions of Firefox also include the Content Blocking settings option. But today's release clears up some of the complexity, making it a little easier for consumers to switch on the anti-tracking features. Google's Chrome, on the other hand, somewhat buries the option to block cookies in the settings panel under advanced options.

If you want to better tailor what trackers Firefox will permit, the browser also comes with a third content blocking mode called "Custom," which can let you configure which third-party trackers and cookies you want the software to accept.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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