Heads up, Netflix users: The streaming service just introduced a new feature that lets you view 30-second previews of shows and movies while browsing for something to watch on your mobile device.
Mobile previews launch today on iOS and are expected to arrive on Android in the near future. Don't worry about having to turn your phone to view these previews—Netflix will display them in a vertical format to make things easy. Previews are displayed like an Instagram Story; if something piques your interest, just tap play or add it to your list. If you're not into it, swipe or tap the screen to view the next one.
Right now, the iOS app is offering dozens of previews, from Netflix Originals like Lost in Space and Chewing Gum to comedy specials and old favorites like Friends, Breaking Bad, and Scandal.
"Mobile previews present members with a fun, simple, and easy way to learn about all the new content on Netflix—and find something great to watch even faster," Netflix Director of Product Innovation Cameron Johnson wrote in a blog post. He added that they "load very quickly" and are "personalized to your specific tastes" so it shouldn't take too long to find something you want to watch.
The launch of this feature on mobile comes after Netflix last year added video previews to the TV browsing experience.
"Years of testing has made it clear that video previews help our members browse less and discover new content more quickly," Johnson wrote. "With the launch of mobile previews, we are bringing a video browse experience to your mobile phone in a fun and mobile-optimized way."
In other streaming news, Comcast last week announced plans to start offering Xfinity packages that include a Netflix subscription.