(Sonos)
Sonos is introducing a new premium soundbar, the Arc Ultra, that promises to take the home theater experience to the next level. In addition, the company is preparing a software update for the redesigned Sonos app, following its negative reception from users.
On Tuesday, the company debuted the $999 Arc Ultra, which is slated to go on sale on Oct. 29th. The product’s main selling points is Sonos’s new “Sound Motion” technology, which “drastically reduces the size of the transducer while supercharging the bass."
According to Sonos, the Arc Ultra can deliver up to double the bass of its predecessor, the $899 Arc, which already received a positive review from us for its large sound field and strong bass capabilities.
With the new product, users can expect even more immersive audio and clearer dialogue over a “massive sound stage that precisely places every detail of sound in your room,” Sonos says.
The Arc Ultra will also arrive alongside a software update for the redesigned Sonos app, which received such a harsh reception from consumers earlier this year that some demanded the company bring back the old one.
Sonos says the software update promises to help the redesigned Sonos app “surpass the performance of the previous app across important metrics, including those essential to new purchasers.”
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“For current Sonos customers, the update will reintroduce 90 percent of the new app’s missing features, with further additions on the way as Sonos maintains its ongoing cadence of updates,” the company added.
As for the Arc Ultra, the company worked with veteran movie producers and Hollywood sound engineers including Chris Jenkins and Onnalee Blank “to fine-tune Arc Ultra for Dolby Atmos content playback and assemble a studio-worthy experience that rivals professional sound systems,” Sonos said. The product also contains "15 Class-D digital amplifiers," compared to 11 in the $899 regular Arc.
Still, the Arc Ultra isn’t that much smaller than its predecessor. The new product measures in at 2.95-inches in height and 4.35-inches in depth, compared to the regular Arc, which comes in at 3.43-inches in height and 4.57-inches in depth. That said, the Arc Ultra is a little longer at 46.4 inches, or 1.5-inches more.
Stay tuned for our review. In the meantime, Interested customers can place pre-orders for the Arc Ultra starting today. The soundbar will be available in both black and white colors.
On the same day, Sonos also debuted the Sub 4, a premium wireless subwoofer product that’s also scheduled to launch on Oct 29th, but for $799. "Sub 4 is the next generation subwoofer producing bass you can feel, transforming your home theater experience to draw you closer to the content you love," the company said.
(Sonos)