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Hundreds Line Up for iPhone 6 at Fifth Ave Apple Store

 & Angela Moscaritolo Managing Editor, Consumer Electronics

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Happy new iPhone day, Apple fans!

We hit up the iconic glass cube Apple Store on Fifth Ave in New York City this morning, where eager Apple fans turned out in droves to be among the first in the world to get their hands on the iPhone 6 and iPhone 6 Plus. New iPhone launches are always a spectacle at Apple's flagship New York City retail store, and this year was even crazier than years past, which isn't surprising given the record number of pre-orders the company received.

The line literally wrapped around an entire city block — and then some. It extended all the way down 58th St. before rounding the corner onto Madison Avenue and making its way up 59th St. to the front of the store. But unlike year's past the line didn't end there. Once it reached the front of the store, it kept going back up Fifth Ave, nearly reaching 61st St.

Standing at the front of the line was Moon Ray, 25, from Jackson, Miss., who had been waiting outside the store for 19 days, and admitted she was there as a marketing stunt to promote an app called Video Medicine. Despite having a blow-up mattress, solar panels, sleeping bags, and a big umbrella for the sun, the long wait wasn't easy for Ray and her companions.

At times, it was difficult to stay positive, she said. Some New Yorkers were less than friendly, threatening Ray and calling her "pathetic" for waiting in line. The rain and chilly temperatures at night didn't help either.

"It's been rough," she said. "If this wasn't for a good cause, I don't know if I'd be able to endure."

Further down the line was Brooklyn resident Alex Zazulin, who had been there for nearly two days, and said the experience was "horrible," "uncomfortable," and "cold," especially since he had to sleep in a chair. By Friday morning, Zazulin was "dizzy and tired" but eager to pick up a 128GB iPhone 6 Plus in gold, and a 64GB iPhone 6 in black.

"I wanted to see how it felt to do this," he said, adding that one time was enough; he would not do it again. "I thought people were crazy to do it. I had to feel it."

One person who didn't seem to mind the wait was Queens resident Mark Alegria, who arrived at the store around 4 p.m. on Thursday, and said camping out for the new iPhone is his yearly tradition. This year, Alegria planned to pick up the 128GB iPhone 6 Plus in gray, and was most excited about the bigger screen, improved camera, Apple Pay, and the new Health App.

"I just love Apple products," he said. "I basically have every Apple product out there."

At 8 a.m., the crowd cheered as the doors to the striking glass cube were opened and the first people in line were let inside.

Minutes later, Andreas Gibson, 27, from Portland, Ore. (pictured above) was the first person to emerge from the store, proudly holding his new iPhone 6 Plus high in the air. Gibson got lucky — he pre-ordered the phone online, and arrived at the Apple Store on Friday at 3 a.m. to take the first spot in the pre-order line.

"It feels amazingly light," he said of his new iPhone 6 Plus. "I wasn't sure if I was going to like the big size but I love it. So excited right now."

Second to emerge from the store was Eduardo Campos, 26, who flew in from Hong Kong just to get an iPhone 6 Plus, and had been waiting in line for 16 days.

"We got tarps for the rain, umbrellas, sleeping bags — everything," he said. "It was worth the wait."

For more, check out PCMag's hands on with the iPhone 6 and 6 Plus.

(Photos by Edward Schneckloth)

About Our Expert

Angela Moscaritolo

Angela Moscaritolo

Managing Editor, Consumer Electronics

My Experience

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

The Technology I Use

My little Florida beach bungalow is brimming with smart home tech. I have a smart speaker or display in every room, allowing me to control other connected devices by voice. The Nest Hub on my bedside table lets me set wake-up alarms, control my smart light bulbs, and set the temperature on my smart thermostat. I use the Amazon Echo Show 8 on my kitchen counter to browse recipes, reorder protein powder, check the weather, and watch the news while I do dishes. 

Because I suffer from allergies, air purifiers are essential. My favorite model is the Dyson Purifier Cool TP07, which doubles as a fan and continuously sends indoor pollution data to its companion mobile app. 

My pitbull Bradley sheds, so a good robot vacuum is a must. I currently use a premium Ecovacs Deebot that can both vacuum and mop, empty its own dustbin, and wash its own mop cloth. 

For fitness, I like to mix up my routine with cycling, indoor rowing, running, and strength training in addition to yoga. I take classes on the Tonal 2 smart strength training machine, I row indoors on an Aviron machine, and track my beach runs with an Apple Watch while listening to music on my Apple AirPods Pro. On the weekends, I love riding e-bikes like the rugged, beach-friendly Aventon Aventure for fun and fitness.

My job involves a lot of virtual meetings, so a quality webcam, microphone, and ring light are important. I use the Jabra PanaCast 20 webcam, the Elgato Wave: 3 microphone, and a Yesker tripod ring light. 

As for my preferred phone platform, I'm an iPhone person, but I've also extensively used Android for product testing.

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