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OnwardMobility Stays Mum on New BlackBerry

The startup has six weeks to make its 2021 deadline for a new BlackBerry-branded phone.

 & Sascha Segan Former Lead Analyst, Mobile

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The year 2021 is ticking down, but there's still no word from OnwardMobility about its supposed BlackBerry-branded phone—or anything about whether its business is a going concern.

In August 2020, the startup promised a BlackBerry-branded, keyboarded handheld "during the first half of 2021," and then went pretty dark. By February 2021, it was hiring staff but had no product updates. Its website still says it has a phone "coming 2021," but otherwise has had no news or blog updates since January 2021.

"Right now, OnwardMobility is unable to share more details or conduct any interviews. Thanks for your patience as they continue developing the world’s most productive, user-friendly and secure mobile device," a spokeswoman said in an email.


Death of the Keyboarded Phone

I periodically get emails from people with failing, old BlackBerry-branded phones who are keeping the faith and hoping for a reliable new keyboarded device.

But although OnwardMobility says it has a "shared passion for innovation," it doesn't seem to have a sense of urgency. The company does seem to still exist—its executive team's LinkedIn entries all still show OnwardMobility as their current employer—but it's gone very, very silent.

For me, the shadow of Saygus hovers over this enterprise as well. Saygus was a high-profile "smartphone maker" that never produced a product; its founder was eventually charged by the feds for allegedly defrauding investors in a long scheme to basically use their money to fund his lifestyle. OnwardMobility's exec team is stacked with experienced hands from Sonim and Kyocera, but the lack of communication is deeply concerning.

With OnwardMobility in perpetual stealth mode, the only remaining prominent maker of keyboarded smartphones is Unihertz, whose Titan and Titan Pocket both have full keyboards. They don't, however, have the focus on data security, privacy, and enterprise sales that came with the BlackBerry brand, and which OnwardMobility was apparently hoping to capitalize on.

About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

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