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Google Maps 'Immersive View' Lets You Visit Places Recreated in 3D

The feature gives you a simulated bird's-eye view of a city from various angles and lets you peek inside shops and restaurants.

 & Michael Kan Principal Reporter

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Google Maps can already give you satellite and street views across a location, but now the app is taking things further by recreating several major cities as explorable 3D simulations. 

The feature is called “Immersive view” and Google introduced it on Wednesday during an event touting the company’s latest advancements to improve online search and mapping. 

A demo depicted the city of Amsterdam as a 3D recreation, allowing you to view the area from various angles. “Using advances in AI and computer vision, immersive view fuses billions of Street View and aerial images to create a rich, digital model of the world. And it layers helpful information on top like the weather, traffic, and how busy a place is,” the company says

In the demo, Google Maps homed in on the Rijksmuseum in Amsterdam. Immersive view also faithfully depicted the museum and panned around it, almost as if it were a building in a SimCity simulation game. 

“If you’re considering a visit, you can virtually soar over the building, finding the entrances and get a sense of what’s in the area,” Google Geo VP Chris Phillips said during the presentation. He then showed a “time slider,” so you can see what the recreated 3D city looks like during different parts of the day and under different weather conditions.

On top of all this, Immersive View will also let you look inside the shops and restaurants across a city. Doing so will trigger Google Maps to show a photorealistic representation of the interior, including the tables, seats, and overall vibe of the place. 

(Credit: Google)

“To create these true-to-life scenes, we use neural radiance fields (NeRF), an advanced AI technique, transforms ordinary pictures into 3D representations,” the company said. “With NeRF, we can accurately recreate the full context of a place including its lighting, the texture of materials and what’s in the background.”

The feature is rolling out today in London, Los Angeles, New York, San Francisco and Tokyo. More cities, including Amsterdam, Dublin and Venice, will be added in the coming months.

For those heading to these cities in electric cars, Google is adding new features for EV drivers with cars with built-in Google support, including the ability to add charging stops for shorter trips, a "very fast" charging filter to help find stations with 150kWh fast charging, and adding charging station details in search results.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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