Did anyone really care when you tweeted yesterday about your devastation upon finding out that Hello Kitty isn't actually a cat? Or when you lamented about your crappy commute this morning? Now you can find out!
Twitter this week opened up its analytics tool to everyone after testing it with a small group of users since June. The dashboard was previously limited to advertisers and verified users. Now, anyone who has had an account open for at least 14 days will be able to find out about how successful their tweets are (or are not).
The dashboard lets you see how people are engaging with your tweets in real time. You can compare your tweet activity month over month to see how your 140-character missives trend over time, or click on any tweet to get a detailed view of the number of impressions, replies, retweets, and favorites it recieved.
The impressions metric relates to the number of times users saw your tweet in their timeline or search results. Engagement shows how many times people actually interacted with a tweet by clicking anywhere on it. Engagement rate is the number of engagements divided by impressions.
You can also download your tweet metrics if you want to spend some time pouring through the data.
On its support site, Twitter notes that the dashboard is open to users who primarily tweet in English, French, Japanese, and Spanish, though the company is working to roll it out to all users soon.
In other Twitter news, the microblogging service last week committed to removing images of the deceased as requested by their family. The move comes a week after Robin Williams's daughter, Zelda, was forced to abandon the social network after certain users posted fake but disturbing images of her father online.
For more, check out our slideshow of The 15 Absolute Best Tips for Twitter above.