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Amazon Adds 2 New Color Options for Kindle Paperwhite

As well as black and twilight blue, it's now possible to order a Kindle Paperwhite in sage or plum.

 & Matthew Humphries Former Senior Editor

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If you're looking to purchase a new e-reader, Amazon just gave the color conscious among us two new reasons to consider buying a Kindle Paperwhite.

The $130 Paperwhite is Amazon's mid-range e-reader, sitting between the $90 Kindle and $250 Kindle Oasis. When it launched back in 2018, it was available in just one color: black. Then in the summer of 2019 we got a twilight blue option. This week, as The Digital Reader first spotted, Amazon expanded the color options to four. Alongside black and blue, it's now possible to order a Paperwhite in sage or plum.

Nothing else seems to have changed on the e-reader. For $129.99 you get 8GB of storage, but the same new color options are available on the $159.99 32GB model. Both models use a 300ppi display, five LED frontlight, offer "weeks of battery life," and are IPX8 waterproof-rated. If you're upgrading from an old Kindle, it's possible to get some money knocked off the price by using Amazon's trade-in program. On some of the later models you can get $20 back, for example.

When PCMag reviewed the Paperwhite last year, we appreciated the flat front design allowing it to be easily cleaned, the waterproof rating, and the long battery life. The fact it plays audiobooks over Bluetooth is a nice feature to have, too. At the time, we concluded the Kindle Paperwhite "offers more for your money than any other ebook reader on the market."

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About Our Expert

Matthew Humphries

Matthew Humphries

Former Senior Editor

My Experience

I started working at PCMag in November 2016, covering all areas of technology and video game news. Before that I spent nearly 15 years working at Geek.com as a writer and editor. I also spent the first six years after leaving university as a professional game designer working with Disney, Games Workshop, 20th Century Fox, and Vivendi.

I hold two degrees: a Bachelor's degree in Computer Science and a Master's degree in Games Development. My first book, Make Your Own Pixel Art, is available from all good book shops.

My Areas of Expertise

  • PC components and system building
  • Raspberry Pi
  • Software development
  • Storage technology
  • Video games and gaming hardware

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