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Roku 3 (2013)

 & Will Greenwald Principal Writer, Consumer Electronics

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Editors' Note: This version of the Roku 3 has been replaced. A full review of the most current 2015 Roku 3 can be found here.

Roku is a pioneer in video-streaming media hubs, but as Apple TVSEE IT became popular, and HDTVs and Blu-ray players began supporting Netflix and other online services, Roku boxes started to look less unique and less useful. The latest box, the Roku 3 ($99.99 direct) changes that. What's new? More power, a streamlined interface, an invaluable cross-service search feature, and a remote-mounted headphone jack. The Roku 3 costs twice as much as the budget-price Editors' Choice Roku Streaming Stick, and with the exception of the headphone jack in the remote (also available on the Editors' Choice Roku 2), it doesn't offer a compelling reason to choose it over its more affordable siblings. 

Design
The new box is curvier than previous Rokus, and it's lighter and even more compact. The 3.5-inch glossy black square with rounded corners stands just 1 inch tall and weighs a scant 5 ounces. In fact, it's light enough to get kicked around if you use too heavy an HDMI cable to connect it. There's an indicator light on the front panel and power, Ethernet, and HDMI ports on the back next to a microSD card slot and a reset button. A USB port sits on the side of the box. 

Roku 3 : Angle

The new box is curvier than the old Rokus, but is lighter and even more compact than the Roku 2 boxes.

Roku 3 : Back Angle

It has an indicator light on the front and power, Ethernet, and HDMI ports on the back next to a microSD card slot and reset button. A USB port sits on the side of the box.

Roku 3 : Remote

The remote is almost identical to the remote that comes with the predecessor Roku 2 XS at Amazon with one exception: it has a headphone jack.

Roku 3 : Channels

Channels are now arranged in a grid, and the channel store is integrated into the main menu instead of a separate system.

Roku 3 : Theme

The new interface supports skins, and comes with five different choices to make the menus look slightly different

Roku 3 : Store

The screen now shows twelve choices instead of just five, and a two-pane system lets you browse through a grid of choices while seeing details of the highlighted item on the same screen (or, if on a main screen, an advertisement or promotional panel for a popular show or movie available on one of the channels).

Roku 3 : Movie

Many services are also integrated into the new search function, which lets you see if a movie or show is available on multiple Roku channels.

Roku 3 : More Channels

The screen now shows twelve choices instead of just five, and a two-pane system lets you browse through a grid of choices while seeing details of the highlighted item on the same screen (or, if on a main screen, an advertisement or promotional panel for a popular show or movie available on one of the channels).

About Our Expert

Will Greenwald

Will Greenwald

Principal Writer, Consumer Electronics

My Experience

I’m PCMag’s home theater and AR/VR expert, and your go-to source of information and recommendations for game consoles and accessories, smart displays, smart glasses, smart speakers, soundbars, TVs, and VR headsets. I’m an ISF-certified TV calibrator and THX-certified home theater technician, I've served as a CES Innovation Awards judge, and while Bandai hasn’t officially certified me, I’m also proficient at building Gundam plastic models up to MG-class. I also enjoy genre fiction writing, and my urban fantasy novel, Alex Norton, Paranormal Technical Support, is currently available on Amazon.

The Technology I Use

Where to start? I have a standard IT-issued Lenovo Thinkpad for writing and editing, supplemented with an iPad Air and an 8Bitdo Retro Keyboard when I want to write on the go. I also have a Lenovo Legion Go as a platform for running Portrait Displays’ Calman software and controlling the Klein K-10A colorimeter, Murideo SIX-G signal generator, and Leo Bodnar 4K Video Signal Lag Tester I use for testing TVs. 

For gaming, I use a Nintendo Switch 2, PlayStation 5, and Xbox Series X, and a GeForce 5080-equipped MSI gaming laptop. I like collecting retro games as well, and have an Analogue Pocket and a ton of classic consoles and portables. Photography is another interest, and I use a Sony A7 IV when I’m shooting products and events, and a Fujifilm X-Pro3 for my own attempts at visual creativity. And for reading and writing, I’ve become partial to the Kobo Sage for books and the ReMarkable 2 with Type Folio.

When it comes to phones and tablets, I’m pretty platform-agnostic. I use a Google Pixel 8 for my phone and an iPad Air for a tablet. Android, iOS, and iPadOS are all totally fine, but I need a Windows PC. MacOS just isn’t for me.

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