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Booq Cobra Squeeze

 & Sascha Segan Former Lead Analyst, Mobile

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Booq's Cobra Squeeze is a compact, good-looking laptop backpack, but it's expensive for what it offers. - Booq Cobra Squeeze
3.0 Average

The Bottom Line

Booq's Cobra Squeeze is a compact, good-looking laptop backpack, but it's expensive for what it offers.

Pros & Cons

    • Stylish.
    • Main compartment is water resistant.
    • Well organized internally.
    • Expensive.
    • For smaller laptops only.
    • Not much room for anything beyond your tech gear.

Booq's midrange laptop bag, the Cobra Squeeze ($195), will keep your laptop and accessories well-organized without weighing you down. But it doesn't hold much other than your laptop and accessories, and like its stablemate, the Booq Cobra Pack, it's expensive for a laptop backpack.

Physical Layout
The Cobra Squeeze is a sinuously shaped, gray backpack made out of a sturdy cloth that's 47-percent recycled plastic. The bag measures 16.9 by 11.8 by 3.9 inches (HWD) and weighs a light 2.4 pounds, but one of its strengths is that it really compresses; if it isn't full, it can squish down to about 1.5 inches thick.

The "cobra" element here, in my mind, is the long wraparound zipper which pulls a big flap up to reveal the main pocket. It's a great way to get deep access into the bag, but it's a lot of zipper, and it requires extra tugging when you get to the corners. During my week with the bag, I kept getting stuck on those corners.

And that's not all the zipper you get! Along with the main pocket, the bag has a phone pocket near the top of the bag that is lined with a delightfully plushy material; an iPhone 6 Plus doesn't fit straight into it, but requires a little bit of a wiggle. There are also two side water bottle/mini-umbrella/document pockets, one of which has a key clip.

Open the main pocket, and you have a mesh pouch and a zippered top pocket facing a neoprene-lined laptop sleeve, a tablet/magazine sleeve, two holsters for accessories, and a relatively limited amount of room left over for cameras, chargers, and such.

Features and Performance
Booq says the main pocket is appropriate for 15-inch laptops, but I found it a very tight squeeze for a 15-inch Macbook Pro, and snug for a Dell Latitude 14. Stick with 13-inch laptops or smaller in this bag. The tablet sleeve fits a 10-inch tablet or a magazine just fine.

The narrow, padded straps are somewhat less padded than on the Booq Cobra Pack, and thus a bit less comfortable. The padded back is still very cushy, though. I really missed having a phone pocket on the strap, as I had to take the pack off to access my phone in the top pocket.

I carried the Cobra Squeeze for three days, and I want to emphasize, it was comfortable the whole time, and less bulky than the Cobra Pack. But especially on weekends, I just wanted more free-form space for the random guff I take out and about in a day, like my daughter's karate uniform. The Squeeze is a tech bag for your tech.

Like other Booq bags, the Pack comes with a "Terralinq" tag which lets you recover a lost bag if someone follows the instructions on the tag. It's a good idea, but at the same time: Good luck with that.

I subjected the Cobra Squeeze to my standard 30 seconds of drenching on all sides of the bag. The water beaded up nicely on the outside. Opening it, I found that the main pocket and the top phone pocket stayed bone-dry—even at the bottom—but the two side pockets were soaked through.

Comparisons and Conclusions
The Cobra Squeeze is stylish and comfortable, but $195 is a high price to pay for a commuter's backpack, especially one with limited carrying capacity. Booq's own Boa Shift retails for $45 less and has more flexible pockets, including a phone pocket on the shoulder strap. The $100 Ogio Commuter 15, is another option, as it also has a bit more capacity.

Final Thoughts

Booq's Cobra Squeeze is a compact, good-looking laptop backpack, but it's expensive for what it offers. - Booq Cobra Squeeze

Booq Cobra Squeeze

3.0 Average

Booq's Cobra Squeeze is a compact, good-looking laptop backpack, but it's expensive for what it offers.

About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

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