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How WeSolv Is Making Diversity Hiring Obsolete

WeSolv is helping businesses solve their inclusion and access challenges by delivering programs that allow Fortune 500 hiring managers to base their decisions purely on performance data rather than biases around gender or race.

 & Oliver Rist Contributing Editor

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If you're in any way involved with diversity and inclusion, an excellent resource is Founders Unfound. Started by serial entrepreneur Dan Kihanya, Founders Unfound tells the stories of exceptional entrepreneurs from underrepresented backgrounds, currently focusing on those started by African Americans. The site publishes a regular cadence of profile podcasts, ech of which showcase a standout startup and its founder.

One of Kihanya's first interviews was with Stella Ashaolu, founder of WeSolv. Her company began out of Ms. Ashaolu's experiences as an MBA candidate, where she had difficulty being noticed by hiring managers because she didn't fit the typical background of an MBA, along with a work history that didn't match that of many of her peers.

Ashaolu's startup history dates back to her undergraduate days at UCLA, when she began Westside Student Tutoring (WST), which was also centered on a social mission. The company delivered affordable tutoring to low-income families that couldn't afford more premium services, like Kumon and Sylvan. Due to Ashaolu's efforts, that business grew by 300% in the first two years and later helped her conceive of WeSolv.

After UCLA, Ashaolu became an MBA candidate, where she first noted the difficulty many diverse candidates encounter when it comes to showcasing their abilities and attracting the attention of human resource (HR) executives, because those candidates didn't have the same resources and networks that other students enjoyed. Though it was difficult, Ashaolu managed to overcome that challenge herself to gain a position with Gallup in Chicago. There she led teams focused on solving enterprise issues around performance and workforce strategies. These projects allowed her to apply advanced data collection and analytics to the problem of diverse hiring, and WeSolv eventually grew from those experiences.

Portrait picture of WeSolv CEO, Stella Ashaolu
WeSolv CEO Stella Ashaolu

With WeSolv, Ashaolu isn't looking to promote diversity hiring, she's looking to make it obsolete. WeSolv combines advanced analytics and Fortune 500 partnerships with companies like Discover and Salesforce to develop and then sponsor challenges where underrepresented MBA students can showcase their abilities to hiring executives.

Since partner companies are directly involved with challenge development, they're able to focus on exactly the capabilities they're seeking. MBA candidates get an excellent opportunity to connect directly with hiring executives and showcase their abilities based on raw performance data unbiased by issues like race or gender. Both sides benefit, which is one reason WeSolv, once a struggling bootstrap, now has investors, relationships with 45 MBA programs, and a long list of big-name hiring clients.

Listen to Ashaolu's Founders Unfound interview for more on how she conceived of WeSolv and the challenges she overcame on fronts like conception, funding, and creating something meaningful with limited resources.

About Our Expert

Oliver Rist

Oliver Rist

Contributing Editor

My Experience

I've covered business technology for more than 25 years, and in that time I've reviewed hundreds of products and services and written a similar number of trend and analysis stories. My first job in journalism was with PC Magazine in the 1990s, but I've also written for other enterprise technology publications, including Computer ShopperInformationWeek, InfoWorld, and InternetWeek.

Between stints as a journalist, I've worked as an IT consultant, software development manager, and marketing executive for several companies, including Microsoft, where I was a senior technical product manager for Windows Server. My focus is on business tech reviews at PCMag, but you can also find me co-hosting This Week in Enterprise Tech on the TWiT.tv network.

My Areas of Expertise

The Technology I Use

My daily workhorse baby is a sleek Dell XPS 13 9310 ultraportable running Windows 11, a recent purchase that still gives me goosebumps when I look at it. When I'm at my desk, I connect it to two honking HP U28 4K displays using Dell's fancy WD19 docking station. When I'm doing personal work or something that's graphics intensive, those 4K displays get shared with my desktop machine, an iBuyPower Pro Gaming PC that uses Windows 10. And when I'm testing a network product, I use a slightly older Dell Precision Mobile Workstation that dual boots between Windows 10 and Ubuntu.

Being a business tech reviewer, my home network is a little more involved than most. It's based on a business-class Verizon FiOS internet connection, but between that and the rest of the network sits a Ubiquiti UniFi Security Gateway (USG). My wired connections, including my wife's and my PCs, our smart TVs, and printers run off two UniFi Switch 8 boxes, while the Wi-Fi gets handled using three UniFi AP AC Pro access points. Data protection is a combination of my 32TB Western Digital My Cloud Pro P4100 home NAS, a 2TB Dropbox business account, and BackBlaze's backup software.

The network is managed with UniFi's Cloud Key and Controller software, because I'm a sucker for colorful dashboards and heat maps. I sometimes back that up using a Wireshark instance I've got running on the Ubuntu machine. For work, I'm a Microsoft Office guy. I live in Outlook and use OneNote for practically everything aside from final draft writing. My days at Microsoft also made me Excel and PowerPoint proficient. The latter is where I do most of the work-related graphics chores, though for personal projects I like Adobe Photoshop and Wonderdraft.

My Wi-Fi network handles all our tablets and phones, as well as all the home automation devices in our ADT Pulse home security system. That said, I've backed that up with a couple of Wyze Cams. My phone is a Samsung Galaxy S10, and my tablet library includes three Apple iPads, an Amazon Fire HD 10, and a Samsung Galaxy Book 13.

In the misty days of yore, my first PC was a Radio Shack TRS-80 Model 4, and my first mobile phone was a Nokia 8210.

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