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Carl Pei's 'Nothing' Startup to Talk Future Products at March 23 Event

The March 23 event was announced after Pei was photographed showing off a mysterious phone-like device to Qualcomm's CEO.

 & Michael Kan Principal Reporter

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Nothing, the startup from OnePlus Co-Founder Carl Pel, is signaling it’s ready to expand beyond wireless earbuds to new product categories.

The company has scheduled a March 23 event, and it sounds like a product roadmap will be revealed. “It was always about 2022,” Nothing says. “2021 was just the warm up.”

“We landed investments. Partnered with the best suppliers. Built a 300 people-strong team. Launched our first product which sold over 400,000 units. All of that in one year. So what’s next?” the startup adds. To find out, Nothing is inviting interested consumers to tune in on March 23 at 9 a.m. EST. 

The website for the event.

On Wednesday, the company also revealed it secured another $70 million in Series B funding. “This is a lot of fuel for our next steps. And we’re showing you what they are in the Nothing (event): The Truth,” the startup wrote on Twitter. 

The company's first product, the Nothing Ear (1), is best known for the transparent casing around the earbuds. The resulting product received an “excellent” score from us for offering strong audio quality and solid noise cancellation for only $99.

It’s a good bet Nothing is preparing a smartphone, considering Pei made a name for himself at OnePlus, which has become a popular Android handset vendor. Earlier this week, a photograph also began to circulate showing Pei holding a mysterious smartphone-like device while talking with Qualcomm CEO Cristiano Amon. 

Coincidentally, the website for Nothing’s March 23 event includes a picture showing Qualcomm’s Snapdragon logo.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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