PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

UK Wants to Know If Microsoft Is Trying to Stifle Competition With AI Hires

After Microsoft poaches two Inflection AI co-founders to lead Microsoft AI, UK regulators are now investigating whether the move is intended to 'shield themselves from competition.'

 & Michael Kan Principal Reporter

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS
(Photo by Jakub Porzycki/NurPhoto via Getty Images)

UK regulators have launched a formal antitrust investigation into Microsoft over its hiring of executives from Inflection AI, a Palo Alto startup that's creating its own ChatGPT rival, dubbed Pi.

In March, Microsoft poached two of Inflection's co-founders, Mustafa Suleyman and Karén Simonyan, to help lead a new division at Redmond called Microsoft AI. Several Inflection staffers also jumped ship and joined Microsoft. Inflection said it would continue on under a new CEO while hosting the lab’s AI models via Microsoft’s Azure cloud service.

The news prompted the UK’s Competition and Markets Authority (CMA) to launch a preliminary investigation in April to determine whether the move could undermine competition in the UK. 

"Though these partnerships have the potential to bring pro-competitive benefits, the CMA remains vigilant against the possibility that incumbent technology firms could use partnerships and investments to shield themselves from competition,” the CMA said at the time.

The agency then invited the public to comment on Microsoft’s hiring of the Inflection AI staffers and its partnership with French AI startup Mistral, as well as Amazon's investment in Anthropic.

On Tuesday, the CMA formally launched a "merger inquiry" into the hirings, which will culminate in the agency deciding whether to continue a second-phase probe by a Sept. 11 deadline. 

The investigation could be long if the CMA finds that Microsoft’s hiring of the Inflection AI staffers risks lessening competition in the market. UK regulators could try to negotiate with Microsoft to remedy the issue or impose a stiff penalty if the company refuses to comply. 

Microsoft didn’t immediately respond to a request for comment. In the meantime, the CMA has also launched an antitrust probe into the company's billion-dollar relationship with ChatGPT developer OpenAI.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

Read full bio