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Google Pins Blame on 'Data Voids' for Bad AI Overviews, Will Rein Them In

Google makes 'technical improvements' to AI Overviews after they tell users to add glue to pizza, eat rocks, and drink urine. But it still argues they make Google searches better overall.

 & Kate Irwin Reporter

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Google thinks the AI Overviews for its search engine are great, and is blaming viral screenshots of bizarre results on "data voids" while claiming some of the other responses are actually fake.

In a Thursday post, Google VP and Head of Google Search Liz Reid doubles down on the tech giant's argument that AI Overviews make Google searches better overall—but also admits that there are some situations where the company "didn't get it right."

"We made more than a dozen technical improvements to our systems," Reid says, adding that Google won't show AI Overviews for "nonsensical queries" anymore. Google began reining in and fine-tuning its responses last week, and Reid says it's ongoing.

AI Overviews won't show up for breaking news and will no longer appear at the top of every health-related search, either. Google claims it has "strong guardrails" for the AI around news and health topics, but may still allow the AI to curate responses for some medical queries.

Google says some of the strange responses, like telling users to eat at least one rock a day, are supposedly due what it calls a "data void" or "information gap" because some queries just aren't widely documented enough on the internet yet. Incorrect AI results could also be due to misinterpreted queries or the AI not being able to understand "a nuance of language on the web."

Google vows not to include any satirical or humor-based results going forward and will reduce the amount of "user-generated content," like Reddit comments, cited overall. Google says that forum responses, while unverified and random, are still good for AI models. This defense isn't surprising, though, considering Google paid $60 million back in February so it could keep scraping Reddit for Google's AI tools.

Reached for comment last week, Google defended its AI Overviews in a statement to PCMag. "The examples we've seen are generally very uncommon queries, and aren’t representative of most people’s experiences," a company spokesperson said via email. "Where there have been violations of our policies, we’ve taken action—and we’re also using these isolated examples as we continue to refine our systems overall."

Google's bad AI Overview responses are far from the first time an AI has produced flat-out incorrect results. Google's own Gemini created historically inaccurate images, spurring controversy earlier this year, and the tech firm disabled Gemini's ability to create images of people as a result. Google still hasn't fixed this issue nearly four months later, and Gemini still won't create an image of a human being.

Because AI tools are trained on piles of correct and incorrect data and don't have "common sense" or a real conception of physical reality, no AI tool available today can be an arbiter of truth. AI Overview results should not be viewed as undeniable facts without further, independent verification. If you're looking to avoid Google's AI Overviews, there are ways to filter them out with simple "Web" tab searches—or you could try using a different search engine entirely.

About Our Expert

Kate Irwin

Kate Irwin

Reporter

I’m a reporter for PCMag covering tech news early in the morning. Prior to joining PCMag, I was a producer and reporter at Decrypt and launched its gaming vertical, GG. I have previously written for Input, Game Rant, Dot Esports, and other places, covering a range of gaming, tech, crypto, and entertainment news.

I’ve been a PC gamer since The Sims (yes, the original) in the CD-ROM days. I still think about my first-gen pink iPod mini, which, looking back, was not so mini. In 2020, I finally built my own custom Windows PC for gaming with a 3090 graphics card, but I also regularly use Mac and iOS devices. As a reporter, I’m passionate about documenting the wide world of tech and how it affects our daily lives.

My Areas of Expertise

  • Microsoft
  • Google
  • Artificial intelligence 
  • Cybersecurity
  • Video games are a big one. I specialize in shooters (Apex Legends, Fortnite, Overwatch) but I occasionally test out other genres as well, especially indie games or cozy games (The Sims series, Animal Crossing). 
  • The business and tech that powers video games
  • Cryptocurrency and blockchain technology
  • Social media platforms, including Meta’s apps, X/Twitter, Telegram, TikTok, etc.
  • Tech regulation

The Technology I Use

  • MSI gaming laptops
  • Nvidia graphics cards
  • AMD CPUs
  • MacBook Pro and Air laptops
  • An iPhone from 2019 (though I’m thinking about getting a “dumb phone” like the Light Phone)
  • Nintendo Switch
  • PlayStation 5
  • Freewrite Traveler 
  • At home: Sonos speakers (we have them all over the house), Philips Hue + Ring security products

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