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Microsoft Debuts Copilot Pro, a More Powerful AI Assistant for $20 Per Month

Copilot Pro features priority access to the latest AI model from OpenAI if you pay up.

 & Michael Kan Principal Reporter

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(Credit: Microsoft)

Microsoft is launching a paid version of its Copilot AI assistant that costs $20 per month for access to more features, including the latest GPT models from OpenAI. 

Microsoft developed Copilot Pro for power users, such as researchers, programmers, and content creators, who may already be relying on the AI program for work projects. The subscription offering, which rolls out today, is similar to OpenAI's ChatGPT Plus, which also costs $20 per month in return for access to the most cutting-edge features.

Unlike the free Copilot experience, Microsoft's Pro version is designed to function as a “single AI experience that runs across your devices, understanding your context on the web, on your PC, across your apps and soon on your phone.” 

Users with access to Copilot Pro can also run the assistant in Microsoft’s Office programs including Word, Excel, PowerPoint, Outlook, and Microsoft 365. The other major selling point is that Pro features “priority access” to OpenAI’s latest AI model GPT-4 Turbo even during peak usage times.

Pro users will also be able to toggle between different GPT models in a later update. In contrast, free Copilot users are usually relegated to the older GPT-3.5 model.

(Credit: Microsoft)

For designers and artists, Copilot Pro offers better access to Microsoft’s AI Image Creator by distributing “100 boosts” per day. This means subscribers will receive priority access to generate 100 image-based requests, up from a mere 15 for free users. 

The final perk is that the Pro version lets users build custom Copilot GPTs focused on select topics. Microsoft plans on enabling this feature through an upcoming "Copilot GPT Builder" that will create custom GPTs using only a “set of simple prompts.” In the meantime, the company plans on rolling out its own Copilot GPTs focused on specific purposes such as fitness, travel, and cooking, and more. (OpenAI launched its GPT Store last week after a slight delay following the drama with CEO Sam Altman being fired and quickly rehired.)

(Credit: Microsoft)

The second major announcement is that the corporate-focused Copilot for Microsoft 365 is now available to small and medium businesses, including solo entrepreneurs. Microsoft says this tier is the best Copilot experience for organizations since it can harness all kinds of corporate data including emails, meetings, documents, and chats. But on the flip side, it costs more.

“Customers can purchase between one and 299 seats for $30 per person per month,” Microsoft said. Users will also need to already be using Microsoft 365 Business Standard or Microsoft 365 Business Premium.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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