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Fake News Story Invades Facebook Trending Topics

The story popped up days after Facebook announced it would no longer use editors to curate trending news.

 & Tom Brant Managing Editor

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A fake story popped up in Facebook's trending news section today, three days after the social network announced it would eliminate the editors who curate and write headlines for trending topics.

Multiple Twitter users pointed out that Fox News anchor Megyn Kelly was trending on Facebook based on fake reports that the network was considering firing her for supporting presidential hopeful Hillary Clinton and being a "traitor" to the Republican party.

The link to that story was included in Facebook users' trending topics section for several hours Monday morning, alongside links to coverage of other real events like the evacuation of a terminal at the Los Angeles airport. Below Kelly's name, Facebook's trending section indicated that some 60,000 people were talking about the story.

The social network announced last week that it will no longer use humans to curate the trending news section, instead relying on algorithms to help its users discover worldwide breaking news. The advantage of relying on algorithms over human editors, Facebook says, is that it can enable the trending topics feature for users worldwide, instead of limiting it to just countries like the US.

With the human editors' departure, the trending news section will only display a topic, like "#PhelpsFace" or "NASA," instead of a headline and a short description. Facebook says there will still be humans who check on the section to ensure that topics like "lunch," which people talk about every day, will not be flagged as trending.

A Facebook spokesperson acknowledged the fake Megyn Kelly story but declined to comment on how Facebook reviews trending topics to prevent fake stories from appearing.

About Our Expert

Tom Brant

Tom Brant

Managing Editor

I’m a managing editor at PCMag.com focused on PC hardware. Reading this during the day? Then you've caught me testing gear and editing reviews of Wi-Fi routers, printers, laptops, and tons of other personal tech. (Reading this at night? Then I’m probably dreaming about all those cool products.) I’ve covered the consumer tech world as an editor, reporter, and analyst since 2015.

I've covered most major consumer tech events, including CES, Computex, Google I/O, and IFA. I've also appeared on CBS News, in USA Today, and at many other outlets to offer analysis on breaking technology news.

Before I joined the tech-journalism ranks, I wrote on topics as diverse as Borneo's rainforests, Middle Eastern airlines, and Big Data's role in presidential elections. A graduate of Middlebury College, I also have a master's degree in journalism and French Studies from New York University.

The Technology I Use

While most people buy a phone or laptop and stick with it for years, I’m lucky enough to use devices based on Android, iOS, macOS, and Windows daily as part of my job. As a result, I cycle through lots of tech in addition to my IT-issue work laptop. (Yes, that's a ThinkPad.) Personally, I’ve also owned a lot of tech products both cutting-edge and cringeworthy, from the Nintendo GameCube and the original MacBook to the Palm m105 and the CueCat.

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