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Facebook Finally Adds Animated GIF Support

 & Angela Moscaritolo Managing Editor, Consumer Electronics

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

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Get ready for Facebook to be a whole lot more animated.

The social network has caved and joined the GIF party. That's right, you can finally post an animated GIF in your Facebook status update.

"We're rolling out support for animated GIFs in News Feed," a Facebook spokesperson confirmed in an email to PCMag.com. "This is so you can share more fun, expressive things with your friends on Facebook."

To post one for yourself, just paste the link to the GIF you want to use into your status update box and hit the publish button. It's as simple as that. You can use GIFs from sites like Giphy, Imgur, Hulu's new search engine, or anywhere else.

The feature is still kind of limited, though. At this point, it only works when you paste the link to a GIF that's already been uploaded to the Web. If you try to upload one that's saved on your computer using the "add photos/video" feature, the GIF will be converted to a still image, according to TechCrunch. It's also not working on brand Pages at this time.

The move to allow animated GIFs is a huge about-face for Facebook, which has until now shunned the moving images, likely fearing slow load times and cluttered News Feeds.

Twitter held off for a long time, but caved last year.

Meanwhile, if you're looking for a GIF to post, there's no shortage of places to find them. Imgur earlier this year launched a new Video to GIF site to turn your favorite TV episodes, home movies, or music video into a looping animation. Hulu also recently got into the GIF game with a new site that lets you search for and browse TV-themed GIFs by show, actions (such as cleaning, cooking, dancing, driving, etc.), or reactions (like bored, confused, disappointed, and excited).

About Our Expert

Angela Moscaritolo

Angela Moscaritolo

Managing Editor, Consumer Electronics

My Experience

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

The Technology I Use

My little Florida beach bungalow is brimming with smart home tech. I have a smart speaker or display in every room, allowing me to control other connected devices by voice. The Nest Hub on my bedside table lets me set wake-up alarms, control my smart light bulbs, and set the temperature on my smart thermostat. I use the Amazon Echo Show 8 on my kitchen counter to browse recipes, reorder protein powder, check the weather, and watch the news while I do dishes. 

Because I suffer from allergies, air purifiers are essential. My favorite model is the Dyson Purifier Cool TP07, which doubles as a fan and continuously sends indoor pollution data to its companion mobile app. 

My pitbull Bradley sheds, so a good robot vacuum is a must. I currently use a premium Ecovacs Deebot that can both vacuum and mop, empty its own dustbin, and wash its own mop cloth. 

For fitness, I like to mix up my routine with cycling, indoor rowing, running, and strength training in addition to yoga. I take classes on the Tonal 2 smart strength training machine, I row indoors on an Aviron machine, and track my beach runs with an Apple Watch while listening to music on my Apple AirPods Pro. On the weekends, I love riding e-bikes like the rugged, beach-friendly Aventon Aventure for fun and fitness.

My job involves a lot of virtual meetings, so a quality webcam, microphone, and ring light are important. I use the Jabra PanaCast 20 webcam, the Elgato Wave: 3 microphone, and a Yesker tripod ring light. 

As for my preferred phone platform, I'm an iPhone person, but I've also extensively used Android for product testing.

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