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Qualcomm Pushes Broadcom to Pay Up in Acquisition Talks

Broadcom is playing hard ball, lowering its bid, accusing Qualcomm of 'engagement theater,' and making a play to install a friendly board of directors.

 & Michael Kan Principal Reporter

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Qualcomm may end up accepting Broadcom's acquisition offer, but only if Broadcom pays up.

In a Monday letter, Qualcomm's chairman urged Broadcom to come up with a higher offer. The companies made progress on a deal during a Friday meeting, Qualcomm said, but price has been a sticking point. Qualcomm has thus far rejected Broadcom's initial $105 billion offer and its more recent $121 billion bid.

Both bids were too low, and undervalue Qualcomm, Monday's letter said. In the coming years, the chip maker expects its business to soar, given its "significant lead" in developing 5G technologies for smartphones.

Monday's letter goes on to propose the two companies hold another meeting focused on finalizing a price. To facilitate those negotiations, Qualcomm is asking Broadcom to enter into a non-disclosure agreement.

Broadcom pushed back in its own statement, which urged Qualcomm shareholders to elect a new board of directors at a meeting currently scheduled for March 6, setting the stage for a hostile takeover of Qualcomm.

"If the current Qualcomm board remains unwilling to genuinely engage—and continues with 'engagement theater' on this basis—Broadcom looks forward to negotiating in good faith with the newly elected Qualcomm board," Broadcom said.

Broadcom last week lowered its $121 billion bid to $117 billion, or $79 per share, after Qualcomm moved to acquire NXP for $44 billion. "Qualcomm's owners deserve the chance to preserve Broadcom's $79 per Qualcomm share offer," Broadcom said in its statement.

Qualcomm is one of the biggest mobile chip providers on the planet, so any merger could shake up the entire industry. In addition to its chips, Qualcomm licenses out its technology to smartphone vendors, but Broadcom promises to change that, potentially raising prices.

About Our Expert

Michael Kan

Michael Kan

Principal Reporter

My Experience

I've been a journalist for over 15 years. I got my start as a schools and cities reporter in Kansas City and joined PCMag in 2017, where I cover satellite internet services, cybersecurity, PC hardware, and more. I'm currently based in San Francisco, but previously spent over five years in China, covering the country's technology sector.

Since 2020, I've covered the launch and explosive growth of SpaceX's Starlink satellite internet service, writing 600+ stories on availability and feature launches, but also the regulatory battles over the expansion of satellite constellations, fights with rival providers like AST SpaceMobile and Amazon, and the effort to expand into satellite-based mobile service. I've combed through FCC filings for the latest news and driven to remote corners of California to test Starlink's cellular service.

I also cover cyber threats, from ransomware gangs to the emergence of AI-based malware. In 2024 and 2025, the FTC forced Avast to pay consumers $16.5 million for secretly harvesting and selling their personal information to third-party clients, as revealed in my joint investigation with Motherboard.

I also cover the PC graphics card market. Pandemic-era shortages led me to camp out in front of a Best Buy to get an RTX 3000. I'm now following how the AI-driven memory shortage is impacting the entire consumer electronics market. I'm always eager to learn more, so please jump in the comments with feedback and send me tips.

The Best Tech I've Had:

  • My first video game console: a Nintendo Famicom
  • I loved my Sega Saturn despite PlayStation's popularity.
  • The iPod Video I received as a gift in college
  • Xbox 360 FTW
  • The Galaxy Nexus was the first smartphone I was proud to own.
  • The PC desktop I built in 2013, which still works to this day.

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