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Pebble Smartwatch Sells Out, Collects $10 Million on Kickstarter

 & Angela Moscaritolo Managing Editor, Consumer Electronics

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The Pebble smartwatch, a smartphone-connected watch that recently became the most-funded Kickstarter project ever, is sold out.

The team behind the watch stopped taking pre-orders on Thursday, after pre-selling 85,000 devices and raising more than $10 million on the crowd-sourced funding platform Kickstarter.

The Pebble team earlier this week updated its Kickstarter page to say that it would limit the number of pre-orders to 85,000. As of Thursday, the project had raised more than $10.1 million from 66,550 backers, with eight days left.

You can still pledge $1 to get exclusive Pebble updates, but advance ordering of the watch is now closed. The Pebble smartwatch will eventually go on sale again at getpebble.com for $150.

"We've thought a lot about this decision, and we feel it's time," an update on the Pebble Kickstarter page reads. "You, our backers, were the first group of people to believe in Pebble, and we want to return our focus to creating the most awesome watch possible for you."

The project was posted on Kickstarter last month with the goal of raising $100,000 during the 40-day funding period. After just a week, the Pebble smartwatch had already raised more than $3.5 million, making it the most-funded Kickstarter project ever.

The watch is water-resistant and sports an electronic-paper (e-paper) display that is easily readable outdoors. It can be customized with several apps designed for cyclists, runners, and golfers. Another app lets users control music on their phone, and Pebble said more apps are in development.

Last week, the much talked-about watch got its first app partner. When the watch becomes available this fall, it will be integrated with he popular workout-tracking app RunKeeper, allowing cyclists, hikers, walkers, and skiers to track their fitness right from their wrist.

Another Kickstarter project making headlines is Etcher, which will turn the iPad into an Etch A Sketch. It has raised about $10,000 with 29 days to go.

For more, see PCMag's "The Digital Watch: A Brief History" slideshow below. Also check out our recent interview with Kickstarter co-founder Yancey Strickler.


About Our Expert

Angela Moscaritolo

Angela Moscaritolo

Managing Editor, Consumer Electronics

My Experience

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

The Technology I Use

My little Florida beach bungalow is brimming with smart home tech. I have a smart speaker or display in every room, allowing me to control other connected devices by voice. The Nest Hub on my bedside table lets me set wake-up alarms, control my smart light bulbs, and set the temperature on my smart thermostat. I use the Amazon Echo Show 8 on my kitchen counter to browse recipes, reorder protein powder, check the weather, and watch the news while I do dishes. 

Because I suffer from allergies, air purifiers are essential. My favorite model is the Dyson Purifier Cool TP07, which doubles as a fan and continuously sends indoor pollution data to its companion mobile app. 

My pitbull Bradley sheds, so a good robot vacuum is a must. I currently use a premium Ecovacs Deebot that can both vacuum and mop, empty its own dustbin, and wash its own mop cloth. 

For fitness, I like to mix up my routine with cycling, indoor rowing, running, and strength training in addition to yoga. I take classes on the Tonal 2 smart strength training machine, I row indoors on an Aviron machine, and track my beach runs with an Apple Watch while listening to music on my Apple AirPods Pro. On the weekends, I love riding e-bikes like the rugged, beach-friendly Aventon Aventure for fun and fitness.

My job involves a lot of virtual meetings, so a quality webcam, microphone, and ring light are important. I use the Jabra PanaCast 20 webcam, the Elgato Wave: 3 microphone, and a Yesker tripod ring light. 

As for my preferred phone platform, I'm an iPhone person, but I've also extensively used Android for product testing.

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