People already rig up action cameras to drones all the time, and shoot some amazing footage. But GoPro is about to eliminate a step for you.

The action camera maker is developing its own line of "multi-rotor helicopters" outfitted with its high-definition cameras, according to a report from The Wall Street Journal, which cited people familiar with the company's plans. GoPro's consumer drones are expected to go on sale late next year for between $500 and $1,000.

Meanwhile, GoPro will be facing some major competition in the drone-with-camera-attached market. The world's biggest consumer drone maker — SZ DJI Technology Co. of China — recently started selling unmanned aircraft with its own custom-developed cameras.

GoPro's move may also very likely piss off current drone makers, which might "stop supporting GoPro devices if they are competing head-to-head with the camera maker," the Journal pointed out.

GoPro did not immediately respond to a request for comment about the report, but a spokesman told the newspaper that users already produce "jaw-dropping GoPro footage recorded from quadcopters." He also said that GoPro earlier this year joined drone advocacy group Small UAV Coalition to "study the policy implications and to protect the rights of our users."

For more, check out our slideshow above of 11 Amazing Amateur Aerial Drone Videos (Including 5 Big Crashes) above. Also see our full reviews of the GoPro Hero4 and Hero3+.

If you're in the market for a GoPro this holiday season, Target is selling the GoPro HERO3+ Silver edition for $249.99 plus a free $50 Target gift card (regularly $299.99).