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Facebook Building 'Cold Storage' Data Centers for Old Photos

 & Angela Moscaritolo Managing Editor, Consumer Electronics

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All those photos that you posted to Facebook a few years back are fun to revisit every now and then, right? But chances are you probably don't look at them every day.

With more than 240 billion user photos taking up space on Facebook's servers, and another 350 million uploaded every day, the social network is now taking action to more efficiently store and manage photos that aren't in heavy rotation. According to a report from The Oregonian, Facebook is gearing up to launch three new "cold storage" data centers in Prineville, Ore. to store these older and rarely viewed images.

Unlike its traditional "hot servers," which are always on and ready to deliver data, the servers at these cold storage facilities will be asleep, awaiting a request for old material. There are a number of benefits to this approach. For starters, the cold-storage data centers will cost a third less than a standard data center.

Plus, while the facility itself will be smaller than a live data center, each rack of servers has eight times more storage, and is five times more energy efficient. Facebook already has two massive data centers in Prineville, which together used 71 million kilowatts of power in nine months — equivalent to the consumption of roughly 6,000 homes.

It will, however, take a bit longer than normal to access these older photos. But Facebook said most users won't notice the delay.  

"The principle will be so that it doesn't impact the user experience – so think about a matter of seconds, or milliseconds," Michael Kirkland, a Facebook communication manager, told The Oregonian.

Facebook is aiming to have the first of three facilities operational by fall. Each of the 16,000 square-foot data centers will be able to hold an Exabyte of data, or about one million PC hard drives.

About Our Expert

Angela Moscaritolo

Angela Moscaritolo

Managing Editor, Consumer Electronics

My Experience

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

The Technology I Use

My little Florida beach bungalow is brimming with smart home tech. I have a smart speaker or display in every room, allowing me to control other connected devices by voice. The Nest Hub on my bedside table lets me set wake-up alarms, control my smart light bulbs, and set the temperature on my smart thermostat. I use the Amazon Echo Show 8 on my kitchen counter to browse recipes, reorder protein powder, check the weather, and watch the news while I do dishes. 

Because I suffer from allergies, air purifiers are essential. My favorite model is the Dyson Purifier Cool TP07, which doubles as a fan and continuously sends indoor pollution data to its companion mobile app. 

My pitbull Bradley sheds, so a good robot vacuum is a must. I currently use a premium Ecovacs Deebot that can both vacuum and mop, empty its own dustbin, and wash its own mop cloth. 

For fitness, I like to mix up my routine with cycling, indoor rowing, running, and strength training in addition to yoga. I take classes on the Tonal 2 smart strength training machine, I row indoors on an Aviron machine, and track my beach runs with an Apple Watch while listening to music on my Apple AirPods Pro. On the weekends, I love riding e-bikes like the rugged, beach-friendly Aventon Aventure for fun and fitness.

My job involves a lot of virtual meetings, so a quality webcam, microphone, and ring light are important. I use the Jabra PanaCast 20 webcam, the Elgato Wave: 3 microphone, and a Yesker tripod ring light. 

As for my preferred phone platform, I'm an iPhone person, but I've also extensively used Android for product testing.

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