AT&T is now rolling out its gigabit Internet network in Austin, Texas.
The company first announced U-verse with GigaPower in October, and it is now available to residents starting at $70 per month.
It's not quite gigabit Internet yet, however. AT&T promised initial speeds of 300 Mbps, with plans for up to 1 Gigabit per second in 2014. Customers will automatically be upgraded to 1 Gigabit Internet when it becomes available next year.
An accompanying TV service, meanwhile, will include a 1TB DVR, which can record up to 330 hours of high-definition TV and allows for watching and recording five shows at the same time. Live TV and on-demand programming, as well as DVR scheduling, will be available on more than 30 smartphones and tablets.
The Standard U-verse with GigaPower package with speeds of 300 Mbps will be $99 per month. But those who participate in AT&T Internet Preferences, which tracks your Web usage to serve up relevant ads, can subscribe for $70 per month and waive equipment, installation, and activation fees.
Customers who also select U-verse TV will receive free HBO and HBO GO for 36 months, and HD service for $120 per month with qualifying TV services.
U-verse with GigaPower customers who are also AT&T wireless customers will get 50GB of free cloud storage.
The U-verse with GigaPower rollout will continue in new areas of Austin next year, like French Place, Mueller, Zilker, and Onion Creek, though expansion plans will depend on demand. Residents can vote to have the service added to their neighborhoods on att.com.
"Our all-fiber network enables U-verse with GigaPower to give Austinites the fastest speeds available to consumers in the city," Dahna Hull, AT&T's vice president and general manager for Austin, said in a statement. "With U-verse with GigaPower, our customers can download movies and music and navigate, post and interact on the web faster than ever before, and have one of the best TV experiences around. It's reliable, crazy fast and priced to attract more and more people to give us a try."
AT&T will not be the only gigabit Internet provider in town. In April, Google announced that its Google Fiber gigabit network will roll out in Austin next year. That day, AT&T said it would do the same, but did not provide any additional details until October.
Other regions that will see gigabit service include Las Vegas, Mississippi, Seattle, and Omaha. For more, check out the slideshow above.