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Barnes & Noble Cuts Price of Nook Simple Touch for Black Friday

 & Chloe Albanesius Executive Editor, News

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Barnes & Noble said today that its Nook Simple Touch e-reader will be available for $79 on Black Friday, or $20 off.

The discounted device will be available only in Barnes & Noble book stores on Nov. 25 while supplies last and will feature a new white border.

The revamped, $99 Simple Touch made its debut earlier this month at a press event that also included the release of the Nook Tablet. The device added a new and improved e-ink display, which includes 25 percent faster page turns at 450 milliseconds, and Barnes & Noble said Simple Touch users can expect two months of reading on a single charge.

Taking a dig at Amazon's Special Offers ad-supported program, Barnes & Noble said the Simple Touch comes "without distracting ads."

Barnes & Noble also promised up to 44 percent off Nook accessories online, as well as some in-store discounts on Black Friday, including: a free Clear Screen Film Kit with purchase of a Nook Color; Nook Tablet Power Kit for $24.95; and a free Nook Simple Touch power adapter with the purchase of a Lyra Light for $14.95.

Shoppers can also get 50 percent off any one toy or game in stores and find select discounts online. That includes LEGO, LeapFrog, Melissa & Doug, and more.

Barnes & Noble will also offer up to 50 percent off select DVDs and Blu-ray movies in stores.

Shoppers can also snag a 30 percent off coupon for use online, starting today and running until Sunday or in stores between Nov. 25 and Nov. 27. Those who buy a $100 gift card, meanwhile, will get an extra $10 gift card as a bonus.

More details are available on barnesandnoble.com.

For more, see PCMag's full review of the Nook Simple Touch and the Nook Tablet and the slideshow below.

About Our Expert

Chloe Albanesius

Chloe Albanesius

Executive Editor, News

My Experience

I started out covering tech policy in DC for The National Journal, where my beat included state-level tech news and all the congressional hearings and FCC meetings I could handle. I later covered Wall Street trading tech before switching gears to consumer tech. I now lead PCMag's news coverage.

My Areas of Expertise

Getting my start in DC means I still have a soft spot for tech policy; Congressional hearings can sometimes be as entertaining as a Bravo reality show, for better or worse. But PCMag is all about the technology we use every day, as well as keeping an eye out for the trends that will shape the industry in the years ahead (or flop on arrival). I've covered the rise of social media, the iOS vs. Android wars, the cord-cutting revolution that's now left us with hefty streaming bills, and the effort to stuff artificial intelligence into every product you could imagine. This job has taken me to CES in Vegas (one too many times), IFA in Berlin, and MWC in Barcelona. I also drove a Tesla 1,000 miles out west as part of our Best Mobile Networks project. Of late, my focus is on our hard-working team of reporters at PCMag, guiding and editing their robust coverage.

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