In an excerpt (below) from his Monday Charlie Rose appearance, Facebook CEO Mark Zuckerberg this week downplayed the notion that his company is "at war" with tech giants like Apple, Amazon, or Google.
"People like to talk about war. There are a lot of ways in which the companies have worked together," he said. "There are real competitions in there, but I don't think this is going to be the type of situation where there's one company that wins all this stuff."
Zuckerberg and Facebook chief operating officer Sheryl Sandberg sat down with Rose recently for an interview that will air Monday evening; check your local listings for exact air times.
He acknowledged that Google is "more competitive" with Facebook than others, pointing to the search giant's Google+ social network, which Zuckerberg referred to as "their own little version of Facebook."
"But when I look at Amazon and Apple, I see companies who are extremely aligned with us and we have a lot of conversations with people at both companies, just trying to figure out ways we can do more together. And there's just a lot of reception there," he said.
Sandberg insisted "there are no borders because we want everything to be social."
"Our goal is not to build a platform; it's to be across all of them," Zuckerberg continued. "Because our mission is to help people connect and stay connected with people no matter what devices they're on."
Facebook, Zuckerberg said, has "evolved as a partnership company," pointing to recent deals with media companies like Netflix, Hulu, Spotify, and more.
"If Apple or Google wants to build a product, they typically go build it," Zuckerberg continued. "Whereas if Facebook wants to make it so that we want to re-think the way people listen to music or watch movies, what do we do? We build a platform on top of which people can connect and we enable all these different companies, dozens of companies, to plug in."
The interview airs the same day that Zuckerberg is making an appearance at Harvard for the first time since he dropped out seven years ago to start Facebook. He also made a stop at MIT to talk to students there.