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Hands On: Panono Panoramic Ball Camera

 & Jim Fisher Principal Writer, Cameras

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LAS VEGAS—It's been a slow CES on the digital camera side of things, but there's at least one product here that's a truly original concept. The Panono is a sphere with 36 3-megapixel image sensors placed around it. Throw it up in the air and it captures a single image, stitched together from all of those sensors. A quick bit of multiplication tells you that the final product is a whopping 108 megapixels.

There's a lot more to a camera than sheer pixel count, but the resolution does get you a spherical image that you can spin around (via your Web browser or a special app on your tablet or phone) and zoom into to see more detail. The image quality isn't top-end; the test shots I've seen show a lack of dynamic range and some softness exhibited by the fixed-focus lenses that the device uses. But the cool factor of capturing a scene in a new way is there. You can judge for yourself if the image quality makes you happy by checking this sample image that the inventor of the device, Jonas Pfeil, captured today outside the Las Vegas Convention Center where CES is being held.

I wasn't able to take my own shot, as my meeting with Mr. Pfeil took place towards dusk. He stated that you need more light in order to keep the shutter speed quick enough to throw the ball up in the air and get a blur-free shot. But you could place it on a surface and use the Android or iOS app to trigger the device for a longer exposure (the Panono supports Wi-Fi and Bluetooth), use a special stick accessory or monopod to hold it steady in the air, or opt for a tripod if desired.

The current working version of the camera is a prototype that Pfeil designed and built as part of his Master's thesis at the Technical University of Berlin. It's a large green ball that looks like it could be used for soccer in a pinch. The inventor stated that he wanted to capture images in a unique way that encompasses the entire scene, including the photographer, without having to sacrifice candid moments to take a group photo.

Hands On: Panono Panoramic Ball Camera

The production model (pictured above) is going to be smaller, and can be had in an all-black design or a black and green color scheme. The company is raising funding via Indiegogo, and has already achieved its $900,000 goal. You can still pre-order a Panono ball through this Saturday for $499. When it hits retail it will sell for $599. The target release date is this September.

About Our Expert

Jim Fisher

Jim Fisher

Principal Writer, Cameras

My Experience

Images, and the devices that capture them, are my focus. I've covered cameras at PCMag for the past 14 years, which has given me a front row seat for the changeover from DSLRs to mirrorless cameras, the smartphone camera revolution, and the emergence of drones for aerial imaging. I have extensive experience with every major mirrorless and SLR system, and am also comfortable using point-and-shoot and action cameras. As a Part 107 Certified drone pilot, I’m licensed to fly unmanned aircraft systems (UAS) for commercial and editorial purposes, and am knowledgeable about federal rules and regulations regarding drones.

The Technology I Use

I use all of the major camera systems on a regular basis, swapping between Canon, Fujifilm, L-Mount, Micro Four Thirds, Nikon, and Sony systems. I still find time to use Leica M rangefinders and Pentax SLRs on occasion, too. I keep an iPhone 13 in my pocket for the rare occasions I'm not carrying a camera.

I'm not a brand-specific photographer. For product review photos, I swap between a Canon EOS R5 and a Sony a7R IV. I use Flashpoint and Godox TTL lights and Peak Design tripods, and I most often reach for a Think Tank or Peak Design backpack to carry equipment.

When it comes to computers, I'm an unapologetic Mac person and have been for the past 20 years. I write in Pages and use Numbers for spreadsheets. I currently swap between an Intel i9 MacBook Pro and an Apple Silicon Mac Studio for writing and use a calibrated BenQ 32.5-inch with the Studio for photo and video editing. I rely on a LaCie 6big RAID for media storage. I also keep a PC around for gaming, but please don't tell my Macs about it; they'll get jealous.

I split time between several different software apps depending on the type of editing I'm doing. For Raw image processing, Adobe Photoshop Lightroom Classic is my standard. I pair it with a LoupeDeck CT console to supplement my keyboard and trackpad, and I lean on RNI All Films 5 presets when I want to give an image a film look. I use Apple Final Cut Pro for video editing.

My first digital camera was the Canon PowerShot Elph S200, and my first DSLR was the Pentax *ist DL. I have a soft spot for antique film gear. I still use a 1950 vintage Rolleiflex Automat TLR and love trying mid-century Leica lenses on film and digital alike. I mainly use whatever's in front of me for review for digital snaps, but I pick up either my Leica M Typ 240 or Pentax K-3 III Monochrome when I want to step away from review work. In my downtime, I enjoy bird watching, reading, video games, and both good and bad movies, especially in the sci-fi and horror genres.

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