Netflix announced Tuesday that it will expand into Latin America and the Caribbean later this year.
The company will offer its streaming-only "Watch Instantly" service in 43 countries, with unlimited access to TV shows and movies for a monthly fee. The company did not provide details on pricing, but streaming-only options in the U.S. and Canada are $7.99 per month.
Customers in Mexico, Central America, South America, and the Caribbean will be able to access content on a variety of consumer electronics devices capable of streaming Netflix, as well as PCs and mobile devices, Netflix said. Netflix streaming is currently available via major consoles like the PS3, Wii, and Xbox 360, as well as a variety of Internet-enabled TVs and DVD players and streaming players like Apple TV.
The service will be available in Spanish, Portuguese, or English, depending on preference.
Netflix did not announce an official launch date, but said interested users can sign up at Netflix.com to be notified when it goes live.
The move comes almost a year after Netflix expanded into Canada with a streaming-only option. Two months later, the company announced a streaming-only plan for U.S. users.
At this point, Netflix has about 23 million users, up from 20 million in January. The company has expanded rapidly in recent years, nabbing a number of high-profile licensing deals, as well as announcing plans for its own original content. Its growth, however, has also prompted concern from the cable industry and movie studios, with some scaling back their Netflix deals.
That hasn't stopped users from logging on. According to a recent report, Netflix accounts for 24.71 percent of Internet traffic, topping second-place BitTorrent's 17.23 percent and third-place HTTP's 17.8 percent.