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Nokia, Microsoft Detail Windows Phone Partnership

 & Sascha Segan Former Lead Analyst, Mobile

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Nokia's CEO Stephen Elop and Microsoft CEO Steve Ballmer outlined their new partnership in an analysts' meeting in London today, painting a picture of Nokia as Microsoft's premiere Windows Phone partner and of Windows Phone as Nokia's core smartphone platform.

"Nokia will adopt Windows Phone as our primary smartphone strategy," Elop said. "We will help drive the future of the platform, and we will bring Windows Phone to extended price points, market segments and geographies."

Nokia will bring "leading mobile devices," along with mapping, advertising, and global online store capabilities to the partnership, Elop said. Microsoft will bring Windows Phone 7, with its Bing, Office and XBox capabilities.

Nokia had three options, Elop explained. Symbian seems to have been written off from the start. Nokia didn't feel it could reach a board enough range of price points quickly with MeeGo, and didn't feel it could differentiate enough if it became an Android house, Elop said. That left Windows Phone as Nokia's path forwards.

There's still a lot that's unclear about Nokia and Microsoft's relationship. For instance: Microsoft has a very defined "chassis" spec for Windows Phones so far, which prevents phone makers from differentiating very much. Microsoft also hasn't offered super-high-end or low-tier Windows Phone options. But that may change: Ballmer said a "lower-end chassis" is coming, and Elop said Nokia would help Microsoft "move aggressively down the price continuum."

"We have very clear plans that allow us to differentiate within the Windows Phone ecosystem," Elop said. "It's a unique relationship."

We've reached out to Microsoft partners Samsung, LG and HTC to see what they think, and we'll update this story when we hear back from them.

One casualty of the agreement will be Qt, Nokia's cross-platform development framework.

"To introduce Qt to Windows Phone would fragment that environment, which would be repeating our mistakes of the past. With that in mind, for Windows Phones we will use Microsoft's developer frameworks," Nokia spokeswoman Laurie Armstrong said.

Elop went into a little bit of detail as to what will happen to Symbian, the smartphone OS that Nokia re-absorbed recently, and to Meego, Nokia's OS project with Intel.

"We expect as we transition through to Windows Phone we'll ship 150 million or more Symbian devices in the months and indeed years to go, but it's a transition program ... We'll ask [the MeeGo] team to change their focus into an exploration of future platforms, future devces and future user experiences."

But MeeGo could still surface as an OS for future Nokia tablets, Elop hinted.

"The third pillar of our strategic investment is in future disruptions," he said. "We reserve the right to introduce tablets with future platforms."

The partnership may finally result in Nokia's return to the US smartphone market, where it's been largely absent for years.

"This gives us faster access to the US market with a contemporary offering," Elop said.

We're sure to hear more at the Mobile World Congress trade show, starting Sunday in Barcelona, where both Ballmer and Elop are speaking.

About Our Expert

Sascha Segan

Sascha Segan

Former Lead Analyst, Mobile

My Experience

I'm that 5G guy. I've actually been here for every "G." I reviewed well over a thousand products during 18 years working full-time at PCMag.com, including every generation of the iPhone and the Samsung Galaxy S. I also wrote a weekly newsletter, Fully Mobilized, where I obsessed about phones and networks.

My Areas of Expertise

  • US and Canadian mobile networks
  • Mobile phones released in the US
  • iPads, Android tablets, and ebook readers
  • Mobile hotspots
  • Big data features such as Fastest Mobile Networks and Best Work-From-Home Cities

The Technology I Use

Being cross-platform is critical for someone in my position. In the US, the mobile world is split pretty cleanly between iOS and Android. So I think it's really important to have Apple, Android and Windows devices all in my daily orbit.

I use a Lenovo ThinkPad Carbon X1 for work and a 2021 Apple MacBook Pro for personal use. My current phone is a Samsung Galaxy S21 Ultra, although I'm probably going to move to an Android foldable. Most of my writing is either in Microsoft OneNote or a free notepad app called Notepad++. Number crunching, which I do often for those big data stories, is via Microsoft Excel, DataGrip for MySQL, and Tableau.

In terms of apps and cloud services, I use both Google Drive and Microsoft OneDrive heavily, although I also have iCloud because of the three Macs and three iPads in our house. I subscribe to way too many streaming services. 

My primary tablet is a 12.9-inch, 2020-model Apple iPad Pro. When I want to read a book, I've got a 2018-model flat-front Amazon Kindle Paperwhite. My home smart speakers run Google Home, and I watch a TCL Roku TV. And Verizon Fios keeps me connected at home.

My first computer was an Atari 800 and my first cell phone was a Qualcomm Thin Phone. I still have very fond feelings about both of them.

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