PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing.

Google Goggles Hits the iPhone

 & Chloe Albanesius Executive Editor, News

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology.

Our Expert
LOOK INSIDE PC LABS HOW WE TEST
65 EXPERTS
43 YEARS
41,500+ REVIEWS

Google on Tuesday released a version of its Google Goggles feature for Apple's iPhone.

Goggles lets you search by taking photos of things with your mobile phone. Take a photo of a landmark to get more details about its origins, or snap a pic of a DVD cover to find out more about the movie. Users can also speak commands to get location-based results. Saying "best Italian restaurants," for example, will return places in your immediate location.

Google has added the feature to its Google Mobile App for iPhone; the newest version is available now in the App Store. It is currently only available for the iPhone 3GS and the iPhone 4 running iOS 4 or above because Goggles requires an auto-focusing camera.

To activate Goggles, tap on the camera button within the app. Goggles will analyze the image and highlight the objects it recognizes; click on them to find out more.

Google stressed that Goggles is still a Labs project, so it won't work with everything. "It works well for things such as landmarks, logos and the covers of books, DVDs and games," Google said in a blog post. "However, it doesn't yet work for some things you might want to try like animals, plants or food."

An Android version of Goggles was released in December.

About Our Expert

Chloe Albanesius

Chloe Albanesius

Executive Editor, News

My Experience

I started out covering tech policy in DC for The National Journal, where my beat included state-level tech news and all the congressional hearings and FCC meetings I could handle. I later covered Wall Street trading tech before switching gears to consumer tech. I now lead PCMag's news coverage.

My Areas of Expertise

Getting my start in DC means I still have a soft spot for tech policy; Congressional hearings can sometimes be as entertaining as a Bravo reality show, for better or worse. But PCMag is all about the technology we use every day, as well as keeping an eye out for the trends that will shape the industry in the years ahead (or flop on arrival). I've covered the rise of social media, the iOS vs. Android wars, the cord-cutting revolution that's now left us with hefty streaming bills, and the effort to stuff artificial intelligence into every product you could imagine. This job has taken me to CES in Vegas (one too many times), IFA in Berlin, and MWC in Barcelona. I also drove a Tesla 1,000 miles out west as part of our Best Mobile Networks project. Of late, my focus is on our hard-working team of reporters at PCMag, guiding and editing their robust coverage.

Read full bio